Agriculture & Food

On July 8, the 2021 Nanhui Peach Export Launch Ceremony was held in Datuan Town, Pudong New Area, Shanghai. Shanghai Pudong Customs, Pudong New Area Agricultural and Rural Committee, Pudong New Area Agricultural Association and many other units attended the event. It is reported that this is the first ceremony to be held with the theme of "Nanhui Peach Going Global", with the promotion of the upgrading of the advantageous agricultural products industry as the guide, and the goal of farmers sharing the development results. The economic benefits generated by the export of specialty fruits will effectively boost farmers' income and help rural revitalization.

Shanghai Hongjiu Agricultural Development Co., Ltd. continues to maintain the good momentum of Shanghai's local yellow peach exports. This year, it has made another effort to expand the Singapore market with high-quality Nanhui peaches. An intent to sign an order for 2000 kg was signed on the spot, which is expected to depart on July 20, allowing Shanghai's local fruit brands to continue to go abroad and gain a reputation overseas.

According to Pudong Customs, in 2020, Hongjiu Company completed the export of Shanghai's first batch of yellow peaches to Singapore, and achieved good performance. The price of a single fruit is up to 50 yuan. As a Shanghai famous brand product and a Chinese National Geographical Indication product, Nanhui Peach, the main export product this year, has a long history, a profound heritage, stronger international competitiveness, and a bright future.

In order to ensure the smooth export of Nanhui peaches in the current season, Pudong Customs has summarized its experience and established three focus points: First, it will do a good job of safety control, and strengthen coordination and cooperation with the Pudong New Area Agriculture Committee in the prevention and control of pests and pesticides, etc. Quality control throughout the process to ensure export quality and biosafety; second, do a good job in corporate supervision and service, pay close attention to and timely communicate international trade measures and inspection and quarantine requirements, and urge companies to do self-inspection, self-inspection, and self-test; third, Give full play to the role of industry guidance, continue to carry out policy publicity and professional guidance, attract more high-quality agricultural enterprises to expand exports, promote the development of the local planting industry to high-end, intelligent, and green development, guide the upgrading of Shanghai's local superior agricultural products industry, and promote the health of the industry , High-quality development.

The relevant person in charge of Hongjiu Company said that overseas markets are particularly favored by the well-controlled Chinese export fruits. I believe that with the experience of exporting yellow peaches last year, we will be able to smoothly promote the "Nanhui Peach" to the international market.

Pudong Customs stated that it will actively cooperate with local agricultural departments and enterprises to implement the rural revitalization strategy, follow the deployment of “quality improvement”, “optimized import and export of agricultural products”, and earnestly fulfill the requirements of “I do practical things for the masses”, and will do so immediately. Really work hard. Actively promote the construction of a demonstration zone for local characteristic agricultural products; both check and service, innovate and align with quality, help cultivate high-quality brands of regional agricultural products, promote the overall improvement of the quality of agricultural products in Shanghai, and allow more and better Chinese brands to go abroad and go abroad. world.