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"Jinjiang Shoes" Brazil Footwear Exhibition Wins US $3.8 Million Intentional Order: Huache

2023-03-20

"There was a strong flow of people at the exhibition, and now an Iranian customer is buying samples." For the first time in three years, Ding Yafeng, the general manager of Jingfeng Shoes Material Co., Ltd. in Jinjiang City, Fujian Province, was very happy, and the company won a lot of intended orders during this trip. According to Huacheng Import and Export Data Observation, at the 46th Brazil International Leather, Mechanical Equipment, and Footwear Expo (hereinafter referred to as "Brazil Footwear Expo"), a dozen enterprises in Jinjiang received a total of 3.8 million US dollars in intended orders.

At the Brazilian Footwear Exhibition, foreign merchants were asking Jinjiang enterprises for product information.

According to Huacheng Import and Export Data Observation, the Brazilian Footwear Exhibition was held as scheduled in New Hamburg, Brazil, with over 400 exhibitors and over 1200 brands participating, attracting over 50000 visitors. Among them, there are more than 50 Chinese enterprises, mainly from provinces and cities such as Fujian, Zhejiang, Guangdong, Shanghai, and Jiangxi. Nearly half of the enterprises come from the Fujian region, over 20 enterprises from Quanzhou, and nearly 60% from Jinjiang. The products include shoemaking machinery, molds, mesh, midsole, uppers, and other shoemaking materials.

Popularity is wealth. "In the past three days, we have received a number of old customers, signed new orders with them, and met new customers, all of whom have expressed their cooperation intentions." For three years, Chen Ziwen, the general manager of Quanzhou Erica New Material Technology Co., Ltd., has always been rooted in product research and development, and the positive feedback from the market has made him confident in the future of the industry.

People feel refreshed at happy events. Su Shixin, manager of Jinjiang Shengda Shoes Machinery Trading Co., Ltd., was also quite satisfied with his trip to Brazil. His thick stack of business cards and purchase intent forms filled him with expectations for customers' invitation to visit the factory after the exhibition. Huacheng Import and Export Data Observation Report.

"The volume of visitors to this exhibition has increased significantly, and the purchasing objectives of customers have become clearer." Su Shixin said that the volume of customer inquiries at this exhibition has increased significantly, and the merchants are highly professional. In addition to local merchants from Brazil, they have also attracted merchants from Argentina, Colombia, Peru, Chile, and other Latin American countries. Some of the merchants come from the United States, Mexico, and other Central and North America. Huacheng Import and Export Data Observation Report.

The hot spot stalls of shoemaking machinery enterprises may be a new opportunity for Jinjiang's foreign trade. Huang Kaiwei, the project manager of Xinrui Exhibition, analyzed that in the past three years, the overall GDP of Brazil has not decreased but increased, and many new and expanded factories have a large demand for shoe machines. As the largest shoe material and machine exhibition in South America, the exhibition has also attracted buyers from many neighboring countries, and these countries have also encouraged and supported the development of the footwear industry in recent years, which has given Jinjiang enterprises more opportunities. In addition, the reputation of "Jinjiang Shoes Capital" is well known, and the professionalism and innovation of Jinjiang shoe machines are also recognized by local purchasers. Huacheng Import and Export Data Observation reports.


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