General

What are the skills of foreign trade mail marketing? First of all, foreign trade mail marketing is the main way for foreign trade companies to gain customers at present, and it is also the mainstream foreign trade marketing method. We need to avoid doing the following things in foreign trade mail marketing. In fact, edm has no skills to speak of, only to do a good job in the process of marketing follow-up. Huacheng Creative Intelligence is summarized as follows:

1. Do not bombard foreign trade customers

No matter at home or abroad, uncontrolled and unplanned edm mail marketing will inevitably bring complaints and blackmail. We need to plan the sending frequency, time and title of foreign trade edm mail marketing pieces.

2. Don't understand customer classification

Before sending foreign trade mail marketing, it is necessary to subdivide foreign trade customers and send them according to different classifications. The effect will be better. The more detailed the classification of users, the better the effect of email marketing. You can design email for each type of user, and you can make strategies according to the monitoring of foreign trade edm email viewing rate.

3. Don't take up too much time for foreign trade customers

According to customers in different regions, the content of foreign trade mail is designed to highlight the content points that foreign trade customers are interested in, and let customers see the most valuable content in the least time.

4. Don't do email tracking data

Foreign trade email tracking is to test the effect of this edm. By tracking the data such as the viewing rate and viewing time of foreign trade email marketing, it can help foreign trade salesmen to better understand the customers initially, so as to guide the marketing strategy in the next step.

It is recommended to select professional foreign trade mail mass sending software

To do foreign trade, we need to use professional foreign trade mail marketing software. There are too many free tools online, but the effect is obviously poor. So, in fact, selecting a professional foreign trade mail mass delivery tool can help enterprises better improve the delivery rate, opening rate and conversion rate of mass mail, and can help enterprise marketing personnel reduce many tedious operations of mass mail delivery and improve work efficiency. It is recommended to use the mail mass sending function of Huacheng Creative Intelligence. In terms of the foreign trade mail function, it not only has the efficient mass sending function, but also can realize one-to-one mail marketing, and can access a large number of foreign trade mail templates with one key, which really meets the needs of foreign trade enterprises' mail marketing.