General

How to use customs data to find customers? First of all, the customs data is the various data of the import and export trade statistics of the customs of various countries. The data will be specific to certain industries and certain commodities. The data will be released free of charge on the official website of the General Administration of Customs. For foreign trade companies, international trade business is inseparable from customs data, and finding customers through customs data is one of the important roles. Of course, in addition to using customs data to find customers, for foreign trade enterprises, understanding customers, peers and international market is also an important role of customs data, as follows:

1、 Use customs data to understand customers and peer data

1. Understand the import volume and transaction situation of foreign countries, find the target market, and analyze the demand profile of main products in the local market through customs data.

2. Master the rules of buyers' procurement in the global market. Analyze the transaction records of the industry or similar products, learn the transaction frequency, transaction time, and transaction quantity, find out when the classified products are purchased in large quantities, and prepare for marketing in advance.

3. Understand the local market demand of the industry and similar products. Analyze the trading products of the buyers in the target market, which products are preferred to purchase in the industry, and how these products are different from their own products. Grasp the update iteration of the main products, so that the company's products can keep up with the pace of demand.

4. Customer recovery: analyze the lost customer procurement sources and concerns through customs data, find out the advantages of competitors in the same industry and the deficiencies of its own products, delivery and other links through comparison, and carry out targeted rectification to face customers with a new face and regain customer recognition.

2、 Use foreign trade customs data to find customers

Customs data can develop customers, search by product directly, find contact information and send email directly, or search customers by company name, etc.

To sum up, it is the role of customs data. Of course, it needs some skills to find customers through customs data. After all, it is open data. We must work hard in mining before we can develop new customers.