Foreign traders use customs data to develop customers. Basically, they search by product directly, find contact information and send e-mail directly. This method is not professional and has poor effect. In addition, customs data is not recommended to be used alone, which is very difficult to use as a development customer. You must use it with other tools in order to use it effectively. So how to properly use customs data to develop customers? Xiao Zhijun summarized as follows:
1. Direct query
When using direct query, we should use some search criteria to filter out relatively more accurate data, so that we can accurately identify the target customers, so that we can focus on the target customers and achieve twice the result with half the effort.
2. Peer query
By entering the name of the company in the same trade in the customs data, you can track and analyze the export situation of the same trade, master the basic information, procurement rules and demand changes of their buyers, and recommend their products to them at the appropriate time.
3. Reverse query
The openness of customs data in different countries around the world is not the same and there is no uniformity. Therefore, countries that query unopened customs data can use the anti-check method. For example, if you want to develop customers in Germany and France, it is known that these customers often import from the United States, Vietnam and Russia. You can use the export data of the United States, Vietnam and Russia to reverse query the procurement companies in EU countries, which are also potential high-quality customers.
4. Analogy query
If the customer does not have the idea of changing the supplier for the time being, or your advantage is not obvious compared with the previous supplier, it may not be so easy to develop. At this time, we might as well carefully study the company nature of the purchaser in the customs data to understand the overseas distribution mode and distribution channel of our products. In fact, in addition to connecting with conventional buyers, our products can also promote some foreign retail stores and distributors, and develop overseas customers in multiple levels and aspects. To sum up, it is the right way to use customs data to develop customers. Of course, it is recommended to use professional auxiliary tools for efficient use of customs data, such as Huacheng Chuangzhi Foreign Trade Software. Integrate customs trade big data, social media search and customer management crm. Mining, verifying and using customs data from multiple perspectives. Let foreign trade owners complete the foreign trade customer development work quickly and efficiently through one software.