General

If you want to do business abroad, you must first find the right buyer. Now let's see how to find foreign buyers.

1、 Understand the basic situation of the buyer

Understand the basic situation of the buyer's country, such as climate, population, politics, economy and culture, which will help you develop marketing strategies and programs that conform to local customs, customs and habits.

2、 Send email to solicit business

Sending email to solicit business is a traditional way to attract buyers, which is more effective for foreign buyers. First, you need to prepare a product promotion email that can attract buyers. Secondly, you need to add some attractive pictures or videos to your email. Finally, you need to ensure that the mail is neatly arranged and clearly written, and that the correct writing format is used.

3、 Use social networking sites to find buyers

Social networking sites are another excellent resource through which you can directly contact potential customers and buyers. LinkedIn is a professional social networking site where you can find many foreign buyers. You can find buyers through this website and communicate with them through private messages or public groups.

4、 Use foreign B2B platforms to find buyers

Foreign B2B platforms are very suitable for promoting foreign buyers and can directly contact overseas buyers through these platforms. These platforms can be used to release supply and demand information, conduct business negotiations, and finally complete the transaction. If you are looking for overseas buyers, it is a good choice to use foreign B2B platforms.

5、 Use customs data to find foreign buyers

The amount of customs data and information is huge, and it takes time to mine the contact information of relevant customers. The final effect is not as expected. Is that true? It is still because the customs data is used in the wrong way, which wastes energy and time in vain.

Using customs data to develop customers can quickly select the customers with the highest matching degree, screen their credit system and purchase volume and price information, sell high-quality customers and profit space, improve development efficiency and improve development effect by accurately portraying all buyers in the target market and their procurement system. For developing new customers with customs data, there are three ideas for reference.

01 According to the national customer resource database, the establishment of customer resource database is equivalent to one's own work record. First, all customers in a country are counted through the trade tracking function; Secondly, the specific analysis will be carried out according to the purchase volume, purchase cycle, product specification, supplier system of each purchaser (focusing on the simplification or diversification of the purchaser's supply channel, and it is better to keep the purchaser with diversified suppliers, and the difficulty of customer development of the purchaser with single supply channel will increase); Finally, 30% of the potential high-quality customers in this country are selected and recorded in their own customer resource database, which can be flexibly set according to country, time, customer name, follow-up steps, contact number, email, contact person, etc.

02 According to the customer resource database established by peer companies, the English names (including full names, abbreviations, etc.) of peer companies should be well known, and the global networking function of suppliers should be used to count all the customers of the peer in the system. Next, the most important is the analysis of peer customers, which is also based on the purchase volume, purchase cycle, purchase product model, etc; Finally, select the key customers of your peers and record them in your own customer resource database.

03 According to the new customers in each country, use the trade search function to select the country, set the date range, limit the product name or customs code at the setting conditions, check "Latest", and the search results will be the latest high-quality customers in this country during the setting period. Because they are the latest customers, there is a purchase transaction at the beginning, and the supplier may be unstable, Such customers must focus on follow-up; Finally, these new potential buyers are recorded in their customer resource database.

The above three ways of using customs data to develop customers can be implemented according to the actual needs of the company and its own, combined with the market environment, industry characteristics, strategic needs, etc., to find their own ways and methods, the only purpose is to establish and sort out their own high-quality customer classification and archiving. To find suitable customers, the next step is to accurately contact customers, such as telephone contact, email communication, online chat and other channels.