General

How to find foreign trade orders is a problem that puzzles many foreign traders.

We all know that receiving foreign trade orders often requires great efforts, but in addition, you need to understand that it is always more important to master methods than to work hard. Blind efforts will only be futile. This article has worked hard to sort out the way to find the order, hoping to help the foreign trader to receive the order!

As mentioned above, we should not look for foreign trade orders blindly. It needs the right method and the right direction. In the right direction, we should avoid worthless blind efforts, and in the right way, we can get twice the result with half the effort.

The right way

Looking for foreign trade orders is to find the channel source of orders. Common channels for obtaining foreign trade orders include B2B platform, customs data, foreign social networking platform, cooperation with foreign trade companies, participation in exhibitions or exhibition directories, introduction of industry contacts, etc.

B2B foreign trade platform refers to China Manufacturing Network, Alibaba International Station, Dunhuang Network, etc. Launch products on the B2B platform, wait for customer consultation, and suggest to optimize the ranking. This part can be started from the following aspects: writing titles and marking keywords from the perspective of buyers; The product description highlights the advantages of the product and the factory and differentiates them; The best picture is multi-directional and multi-angle; Product category attributes ensure relevance and integrity.

Customs data can obtain the information of buyers who have purchase demand for products. This is the fastest way to find orders. For example, Huacheng Creative Intelligence Platform has very specific and detailed customs data.

The introduction of contacts in the industry is to use the circle of friends of existing customers to obtain foreign trade orders. They have contacts in the same industry. If they are mobilized to help promote the introduction, they can receive foreign trade orders. It is suggested to give customers appropriate share or other benefits to increase their enthusiasm for promotion.

Foreign social platforms, such as Ins, Facebook, Twitter, Pinterest, Quora, Linkedin, YouTube, etc., publish product and enterprise information on these channels and only need some time and cost to find customers. It takes a long time, so we can wait for the customer to come.

To cooperate with foreign trade companies and large factories is to take their resale orders. Although the profit is not high, it is also a channel. Foreign transportation and accommodation costs should be considered for participating in the exhibition.

The right direction

The so-called "access to financial resources", how to find orders, channel selection is one aspect, and channel development is also very important. In the Internet era, decentralization and fragmentation are obvious. Only by covering product and enterprise information through multiple channels can we stand out in the fierce competition of obtaining orders and establish competitive barriers.

Having heard the famous saying "eggs cannot be put in the same basket", I also want to know the second half of the sentence "don't put too many baskets". Although the old channel is reliable, many people are fighting for it. Developing new channels can reduce competitive pressure.

The establishment of its own foreign trade website is a new channel to obtain orders. Independent stations can collect customer information and consumer behavior data, and develop customer data to explore potential customers; At the same time, the independent station can tell the enterprise story and product features, and improve the popularity and exposure of the website through blog, forum, social media and Q&A website. As long as the operation is well done and customers enter, there will be an endless stream of orders.

With the development of technology, building a website is not as complicated as it was 10 years ago. You can have your own source channel for new orders if you choose a good platform for building a website.