Now is the era of Internet big data. For foreign trade, as long as the information you want can be found on the Internet, big data marketing for foreign trade software can also bring you business opportunities if used correctly.
Next, I'll tell you how to market big data for foreign trade!
Before marketing, it is generally necessary to know the problems faced by foreign trade enterprises in marketing:
1. Overreliance on third-party e-commerce platforms
Nowadays, third-party e-commerce platforms are emerging in endlessly, the earliest of which is the birth of Alibaba B2B. Alibaba's emergence has solved the communication problem of asymmetric information between suppliers and overseas buyers.
However, Alibaba's main profit model is to collect membership fees. With the emergence of more and more e-commerce platforms, Alibaba has also lowered its own threshold, allowing many Chinese export enterprises to participate, which has virtually increased competition. The platform has also become chaotic and started vicious bidding. When product quality is not guaranteed, blindly lowering prices will only put itself in a desperate situation.
2. Foreign trade salesmen cannot adapt to the development of the times and do not have sufficient abilities
Many foreign trade salesmen now receive orders through B2B inquiries and rely too heavily on a single channel, making them numb. In an era of rapid change, foreign trade salesmen should actually put forward higher requirements for themselves, using the Internet foreign trade software big data software to find suitable customer development methods and have targeted solutions, which is the king's way.
3. I don't know how to find foreign customers
If a good product cannot find foreign customers, everything is in vain! It is useless to promote and optimize websites on the Internet without anyone's knowledge. Finding foreign customers is the most crucial.
For foreign traders, how do they find foreign customers?
We all know the reason why eggs cannot be placed in the same basket, and the same is true for foreign trade enterprises. Therefore, foreign traders cannot rely solely on a single platform, which will make them helpless. B2B platforms such as Alibaba are not the only way out. Perhaps it will bring you benefits in a short time, but as a long-term development, it is not reliable.
1. Finding customers is the key
Foreign trade enterprises are building websites or looking for customers on B2B platforms in order to find customers. If there are no customers, everything is in vain! "You are a thousand miles away from your customers, and it is difficult to gain their trust.". So finding customer information is a very important point. At this time, foreign trade software is your best choice.
2. Adequate overseas resources
Through foreign trade software, it is possible to broaden the channels for obtaining overseas customer resources and develop from single to multiple sources. Over time, it has built its own overseas resource database, forming an effective data barrier for foreign trade development.
The business opportunities under the data are infinite
Nowadays, foreign trade software big data has become an irreplaceable data ecosystem, constantly exploring new business opportunities for foreign trade enterprises. Many foreign trade enterprises can make market decisions that adapt to the current situation, find new resources, and bring a continuous stream of power to the enterprise.