General

In life, when it comes to foreign trade email marketing, I believe many people will say that I can do it, too. However, when asked how to do a good job in foreign trade email marketing, I believe many people are not as confident as before. So, how to do a good job in foreign trade mail marketing? Let's have a detailed introduction by Xiao Zhijun, hoping to help everyone.

To do a good job in foreign trade email marketing, we must remember the following:

1. Don't bombard customers

If we use indiscriminate email, it will only increase the complaint rate and be blackmailed by customers. This is because before sending an email, you need to conduct a test, and then determine the sending frequency, sending time, and sending title of the email based on the data display. This test results in a better sending effect than blind sending.

2. Will not design mail content

Some people believe that the shorter the email content, the better, but others believe that the longer the email content, the better. However, this is not the case. Good content is not determined by its length, but by whether the content is of interest to the customer. If the customer is not interested, it is useless to post more. Therefore, only when customers are interested in content can they enter our website via email, and then it is possible to conclude a transaction.

3. Don't understand customer classification

You should know that before sending foreign trade email marketing, if you do not categorize it, the effect will be greatly reduced. "If we segment our customers before sending foreign trade email marketing, and send targeted messages based on different classifications, the effect will be better.". The finer the classification of users, the better the effectiveness of email marketing. You can design emails for each type of user, and adjust the strategy for the next step based on monitoring click rates.

4. Don't take up too much time

"You know, people who do business are usually very busy. If your email title is attractive to customers and the content is lengthy, it may seem impatient, so our email content needs to be concise and concise.".

5. Changing marketing strategies without understanding data reporting

We know that there is a misconception in foreign trade email marketing, that is, to check the sending report, and just have a rough understanding of the effect before it ends. However, in fact, this loses the significance of making a report, and it is important to summarize based on the report. According to the report content, we can cross market the content in the next email marketing, and customers who have not yet clicked will have to send them more attractive emails.

In summary, if you want to do a good job in foreign trade email marketing, you only need to do these few things to be a good foreign trade email marketing. Therefore, if you want to choose an email sending platform, it is recommended to choose Huacheng Creative Intelligence, a simple and efficient email sending service independently developed by Huacheng Creative Intelligence, which can help you quickly and accurately send transaction emails, notification emails, and batch emails.

At the same time, it also provides rich interfaces and flexible usage methods to solve the problem of mail delivery for enterprises and developers.