General

The three essential "tricks" for foreign trade to find customers, allowing you to quickly develop customers! Finding customers and closing deals in foreign trade is a difficult task, but it is also a very fulfilling task. Many people find it difficult to do foreign trade because they cannot find skills.

The important thing for foreign trade orders is to follow up with customers. We need to constantly follow up with customers in order to obtain more orders. However, some people may feel that there is no way to start with following up with customers. Of course, it is not ruled out that some people feel good about themselves, but they have very few orders. Following up with customers requires skills and patience. It is said that there are many skills in following up with customers, but when it comes to patience, some people may argue, why is patience needed? That's because customers have a long time to complete orders, especially those with fixed suppliers. If you want them to switch to your products, you naturally need to have a psychological preparation for long-term follow-up. This is not something that can be taken overnight, and you need to constantly "harass" customers to make them feel your presence at all times without too much resentment, in order to have a chance of success. So, once again, returning to skills, foreign trade also requires a lot of skills, or routines, to find customers.

Routine 1: Establishing a sufficient foundation of trust

What we do in sales is actually similar in nature to those on the street who sell their products or services, so what is the essential difference between us and them? We can communicate with customers all the time and establish trust like friends, but those people who sell on the street are strangers who want people to buy your product without saying a word? The probability is very low, especially low! Most people simply don't pay attention to these salespeople, and I believe that when you encounter such sales, you are basically in a state of indifference. So, the foundation of trust is very important for buying and selling, especially for bulk trade like our foreign trade, which requires sufficient trust. Do you think that customers need to have enough trust to make money from someone they haven't met before?

So how to establish enough trust?

First of all, you should take the initiative to chat with customers. If you don't take the initiative with customers, customers will not take the initiative to talk to you, especially when they have no needs for a while. In daily life, you need to take the initiative to contact them. Talking with them is not just about products. Many times you can talk about more private things, and occasionally roast about your boss, This will make customers feel that you are very real and easier to establish some trust.

You can also use some tools to collect customer information first, and then use this information to effectively communicate with customers, making them feel fully prepared. For example, some search software can search for suppliers with one click, obtain customer websites, view actual customer physical scale, query customer import and export records over the years, and automatically add LinkedIn friends. Obtaining this information allows you to easily follow up with customers.

Then it's about showcasing your daily life in the space of your chat software, and even showcasing some of your company's daily life and your factory's daily life. Customers are more interested in these things, and you can proactively send them to see if they find them and see if the results are good. If they find them themselves, it's easier for them to trust them.

Interaction generates trust, which is absolutely correct and can be regarded as a precious existence.

Option 2: Benefit first, let benefit be better than attitude

This matter has been said many times. When customers are obsessed with the price, many times they don't necessarily want you to take advantage of it. Of course, there are also those who can't lower the price, but most of them just want to take advantage of it. In fact, they just want to see your willingness to make concessions, your sincerity, and the importance you place on them. At this time, whether you can lower the price or not, you need to soften your attitude first, Don't be stubborn, can you let the price down and let it go for now? In terms of attitude, let it down first. Even if it is necessary to lower the price, the lost benefits in terms of price can be found elsewhere. We can discuss the quantity, delivery time, shipping cost, and other aspects with the customer. The best state is to be able to make the customer feel comfortable without losing too much profit.

Routine 3: Everything that has not been recommended is new

Some people always recommend new products when recommending products to customers. Of course, it's definitely right to focus on new products, but it's also possible to introduce some previous products to customers. For customers, these old products may also be unfamiliar and they may be interested. For customers, your entire company is unfamiliar to them, let alone products. Therefore, when introducing products, do not limit yourself to new products. Many old products are also worth introducing, and buying and selling are benefits. As long as it is a profitable and profitable product, customers are willing to pay. Relatively speaking, you can offer lower prices for previous products, which is more attractive to customers.

Also, when introducing a product, it is important to describe the key details. For foreign trade customers, it is not just a general and attractive overview, but they often care more about some details.

Finding customers in foreign trade is a long and lengthy process, and we need to constantly learn and accumulate experience to better do our job in finding customers in foreign trade.