General

The competition in the foreign trade industry is very fierce, and many enterprises have started to adopt new foreign trade methods to obtain foreign trade orders. However, how do foreign trade orders come from? How to obtain foreign trade orders? Today we will introduce several ways to obtain foreign trade orders, let's take a look together.

1. Exhibition channels

Exhibiting is the most direct and effective way to find customers, but companies also need to have an overall plan. What kind of exhibition should they attend? How to find customers at exhibitions? These issues need to be carefully considered.

In addition, exhibition resources are not just about attending exhibitions, we can also collect global exhibitions related to our own industry and search for information on participating buyers. Many of these purchasers are local wholesalers, importers, and brand merchants from abroad, all of whom are potential target customers and can be selected for key development.

2. Customs data

Customs data is considered the fastest way to find customers and has been adopted by many foreign trade enterprises. But many factory leaders may not be willing to spend money to buy customs data, which is related to the management philosophy of the factory. But it is also a quick way to find customers, and factory foreign trade salespeople cannot ignore it.

3. Foreign social media platforms

(1) Utilizing social software

After opening Facebook or Twitter, enter the keyword "your product name" in the search box to search, and you will find many users. There must be potential buyers among these people, and they need to be carefully analyzed, tracked, and maintained.

Change keywords to search, such as keywords+country/continent/region, keywords in different languages, etc. You can also directly search for "customer's name or company name" and try to get in direct contact with them.

(2) Utilizing video platforms

Like the mainstream video website abroad, YouTube, there are many brand merchants, importers, and wholesalers on it, some of which have procurement needs for products. Enterprises can make good use of video websites to screen some enterprises and develop them as key customers.

4. Media Magazine

Many foreign professional media magazines will publish information about their business units, from which they can find high-quality local customers.

5. Domestic database

At present, many domestic enterprises have purchaser data information, such as Grande. The Grande global database has a list of purchasers/importers of various products from all countries in the world. A large number of customer resources can be found using the commercial database.

At present, Grande's global customer acquisition tool has been launched. You can query the information of designated product purchasers through customs HS code/product keywords, generate a customer list and report by one key, and start selling single copy. It helps small and medium-sized foreign trade enterprises and foreign trade soho easily acquire customers at low cost.

6. Google Search

Google search is a very traditional channel for finding customers. Translating product keywords into various languages to search may yield more results.

7. Customer or friend introduction

One of the channels for finding foreign buyers is to introduce the surrounding resource circle through friends or customers, to understand which of their friends are engaged in trade related work, and through them, they may be able to meet many customers.

In addition, if you maintain a good relationship with clients, they may also recommend some clients to you, but not every recommendation can lead to business. Sometimes even if a customer's recommendation cannot be achieved, they will still benefit from making friends with them.

8. Independent foreign trade station:

Traditional foreign trade factories like to publish product information on B2B platforms to find customers, but with more and more platform rules, traffic control is also very strict. At this point, we need to create our own independent foreign trade website and optimize it through Google SEO to receive foreign trade orders.

9. B2B platform

For example, platforms such as Alibaba are relatively easy to obtain precise foreign intended customers, but they have advantages and disadvantages and need to be cautious.