General

Customer resources are the foundation for the survival and development of foreign trade companies. Whoever has customers is likely to win the market and profits. Therefore, it is very necessary for foreign trade companies to use professional foreign trade software and do a good job in customer management.

But how does the company precipitate customer data assets? What are the target customers? How to reduce customer churn? When digital technology is used in foreign trade customer management, these problems can be effectively solved.

1. Establishing digital customer assets

Nowadays, many foreign trade companies are still using traditional Excel to record and manage customer data from various channels. But the data in each form is not clear, making it prone to errors and slow to find information, greatly increasing internal friction. Moreover, in dispersed tables, the business' global 'cannot be seen and decisions cannot be made based on data. Huacheng Chuangzhi Foreign Trade Software comprehensively records customer basic information, follow-up records, business opportunity information, etc., achieving digital management of customer assets. Record customer information from multiple dimensions such as stage, source, status, level, and region, support user-defined attributes, achieve refined customer management, and efficiently manage customers throughout the entire process.

2. Classification management, more flexible customer management

How to efficiently follow up with a large number of customers of different types and levels? Customers can be finely classified and managed through CRM foreign trade software. During the process of following up with customers, salespeople label them accordingly based on their current status: quotation, contract, order, etc; In addition to labeling, customers can also be classified, such as A, B, C, D, and E, which can be customized by various foreign trade companies. So when business personnel are doing customer secondary marketing follow-up plans, they can push different marketing content for different customer groups, which can improve the lead conversion rate.

3. High seas management

The open sea management in Huacheng Chuangzhi Foreign Trade Software can strengthen the liquidity of foreign trade company customer resources and accelerate the pace of following up with foreign trade customers; Follow up with the same customer using different sales styles to increase the chances of signing orders for foreign trade companies; Establish a fair competition mechanism within the company, provide new foreign trade salespeople with more sales opportunities, and enhance the work enthusiasm of old salespeople.

Managing customers well is a fundamental skill that every foreign trade company must do. Huacheng Chuangzhi Foreign Trade Software subverts traditional customer management models and achieves digitalization of customer assets.