General

In March, the Polish New Energy Exhibition ENEX and the Italian New Energy Industry Exhibition Key Energy... with new products developed specifically for the European market, Kehua Digital Energy personnel shone brilliantly at new energy exhibitions in various European countries, winning a large number of orders and meeting multiple new European friends.

By showcasing energy storage systems, hybrid energy, and new energy products at the Middle East International Power, Lighting, and New Energy Exhibition MEE in March, Shoufan Power has also expanded its international trade to more overseas customers. While the company has signed multiple orders, it has also increased the international reputation of the brand. At present, the roaring sound of the generator engine in the workshop of Shoufan Power is frequent, and technicians are testing the exhibited products in preparation for the upcoming Canton Fair and the German International Solar Expo in June.

Since the beginning of this year, foreign trade enterprises have actively worked to stabilize orders. Developing new products for different markets, constantly updating product catalogs, and increasing efforts to produce low-carbon green products... A series of good practices to optimize product structure have enabled international trade enterprises to achieve an increase in order volume and expand the broader international trade market.

Targeted launch of differentiated products

In order to further optimize the product structure, Shoufan Power continuously subdivided the product categories, followed up the customer needs and improved the product functions, and divided the traditional diesel generator sets into three power categories: small, medium and large. "Since last year, we have vigorously promoted hybrid energy products, clean energy products, and energy storage products, including the development of a wide range of hybrid energy micro power stations, industrial and commercial energy storage systems, household energy storage systems, and portable energy storage systems. We have further developed traditional diesel powered lighthouses into hybrid energy lighthouses, solar powered lighthouses, and launched 3000kVA high-power diesel generator sets." Du Jianfeng, Chairman of Shoufan Power Technology Co., Ltd., stated.

Only by deeply understanding the needs of different markets can we develop and produce products tailored to different markets and create more value for customers, "said Xu Miao, Vice President of Kehua Digital Energy. At the Polish New Energy Exhibition ENEX and the Italian New Energy Exhibition Key Energy, Kehua Digital Energy presented a full scenario solution of photovoltaic+energy storage, bringing leading optical storage solutions in the new energy industry. According to Xu Miao, household energy storage is the most eye-catching solution for zero carbon home light storage and charging in Europe. In order to meet the market demand of European customers, Kehua Digital Energy has developed the iStoragE series household optical storage all-in-one machine, which can improve the utilization rate of household self power generation. The product adopts a modular design, making it convenient for transportation and installation; The battery module is physically and electrically isolated internally to minimize the probability of battery safety accidents, and is equipped with a built-in fire protection module with thermal runaway protection function. At the same time, the intelligent series inverter of Kehua Digital Energy X2 series covers household, industrial and commercial, and ground power plant application scenarios. Especially the 350KW series inverter with ultra-high protection level, as the world's largest series inverter, has attracted the attention of many customers and brought a large number of orders to the company.

Continuously updating and adjusting product catalogs

Continuously updating the product catalog has become a key task for Shoufan Power to continuously optimize its product structure. In order to keep up with the pace of industry development, the company continuously updates its product catalog with the times, providing customers with higher quality products and more thoughtful services, and meeting their needs to the greatest extent. While receiving a large number of orders, it also expands the international trade market.

North America and Europe are our key target markets for energy storage products. After updating our product catalog, our industrial and commercial energy storage and household energy storage products have been favored by many customers from markets such as the Middle East and South America, receiving a large number of orders and expanding the company's overseas business scope. Du Jianfeng said that the updated product catalog has added the types and proportion of new energy products, which is in line with the country's "dual carbon" goal, At the same time, it also conforms to the development trend of the global energy industry.

Increase talent investment to enhance research and development capabilities

Optimizing product structure requires more outstanding R&D talents, as well as magnificent creativity, meticulous craftsmanship, long-term strategic vision, and insight. "Du Jianfeng said that in order to attract more outstanding R&D personnel, the company has established Shoufan Research Institute, specializing in the research and design of new products. Since the beginning of this year, Shoufan Research Institute has been continuously recruiting new talents, and currently has dozens of R&D personnel, mainly involved in the development of new energy products and hybrid energy solutions.

Kehua Digital can equally deeply understand the importance of talent for product development and product structure adjustment. At present, Kehua Digital Energy has 3 research centers and CNAS nationally recognized laboratories, and has independently trained 4 experts with special allowances from the State Council. With the development of new energy business, the company has further increased its recruitment efforts and widely recruited talents globally. In the 2023 campus recruitment brochure of Kehua, there are 9 job paths and 272 positions open for R&D technology alone, "said Xu Miao.

When it comes to the future development of the enterprise, Du Jianfeng candidly stated that the company's footsteps in optimizing its product structure will not stop. In the future, it will further optimize its product library, improve product structure and solutions, launch products that meet the needs of users and customers, strive to improve the company's performance, and expand the wider international trade market.

"In the future, Kehua Digital Energy will continue to be committed to the research, development and application of new energy, develop new products for different markets, further expand the international market, deepen the existing market, provide global users with higher quality products and higher value solutions, so that the world can use clean energy and contribute to the realization of carbon neutrality," said Xu Miao.