General

For foreign trade companies, the reasons for using foreign trade software include business demands brought about by customer management and data backup, management demands brought about by increased personnel and complex business processes, and customer development demands brought about by expanding customer acquisition channels. Therefore, different types of foreign trade software have emerged to address these issues.

According to the deployment method, foreign trade software is divided into SaaS mode (cloud server centralized deployment) and lifelong version (local server deployment).

According to the architecture, it is divided into two categories: BS (browser operating side) and CS (client operating side), with some software supporting both types.

According to the platform, foreign trade software has third-party applications targeting Windows computers, Android phones, Apple phones, and Mac computers, as well as enterprise WeChat, DingTalk, and other platforms. Whether it's SaaS mode, local deployment, BS or CS, enterprises should choose the approach that suits them. Of course, if multiple modes can be supported, users can reduce selection barriers and focus more on the functions of the foreign trade software itself.

According to its functions, foreign trade software is divided into foreign trade customer management software (CRM), foreign trade customer development software, and foreign trade customer management software. With customer management as the core requirement, it aims to promote the backup and flow of customer resources within the company, improve user experience, and manage customer lifecycle.

Foreign trade customer development software, including customs data acquisition, full network contact mining, foreign trade email group sending software, social media software, and so on.

In terms of functionality, the products of various foreign trade software are similar, but in terms of functional performance, they vary greatly. For example, when developing software for foreign trade clients, many of the data and information found by the software are either outdated or invalid; The email rejection rate is too high; Personalized email is not supported; Another example is the foreign trade customer management software, many of which do not reflect the characteristics of "process management". A sales process needs to frequently switch multiple interfaces in different sales stages, and the experience is not very friendly