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This way, using customs data allows you to quickly explode orders

2023-04-13

Customs data, as the real data of import and export goods transactions in various countries' customs, is widely used in the market. Through customs data, foreign traders can have a certain understanding of the import situation in foreign markets and help them explore new markets. Of course, with the help of customs data, foreign traders can accurately identify high-quality buyers, reduce the risk of cooperation, and also understand the changes in the current market product structure, keeping up with the latest news.

01 In-depth analysis and re targeting precise buyers

(1) Determine whether the purchasing capacity of the purchaser matches their own production capacity based on the quantity and weight of each purchase. The right is the best.

(2) Analyze the supply chain of the purchaser. Understand whether it is centralized or decentralized. If its supply chain is concentrated, it indicates that the purchaser has a stable partner and is difficult to enter; But if its supply chain is scattered and variable, it indicates that the purchaser is easy to enter and is a good target customer.

(3) Judging customers' preferences for products based on which regions they have previously purchased from, including those who have been purchasing from Europe and those who have been purchasing from India, is very helpful in understanding whether customers care about quality or price.

(4) By analyzing the purchasing time of customers, it is determined when their next purchase may occur. Some customers purchase in the second half of the year, while others purchase every month. The timing of contact varies for different customers, and finding the right time to contact also increases the probability of customer response.

02 Deep excavation contact information

Find the official website through the company name, and some official websites leave relevant responsible person information. For small companies, we can directly contact the President or CEO; For large companies, we need to find the functional heads of relevant departments, such as buyer, purchasing, department or some product engineers.

03 Finding the Best Timing

Do not send development letters to customers throughout the year as soon as you receive customs data. For customers with high cooperation possibilities, it is best to classify and manage them, and then follow a certain cyclical pattern for tracking. Suggest the off-season of procurement before and after the peak season. By this time, the purchased goods have already been shipped out, and it will take a long time for the customer to receive the goods and deliver them. This is also the best time for us to develop customers.


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