How to use customs data to develop foreign customers and close orders? Customs data is a commonly used channel for foreign trade development customers, but most foreign trade companies or business personnel do not have the correct method of using customs data, which not only fails to develop to customers, but also wastes time and energy. So how to maximize the utilization of customs data? All the practical goods are included in this article.
1、 Deeply analyze and then target precise buyers
(1) Determine whether the purchasing capacity of the purchaser matches their own production capacity based on the quantity and weight of each purchase. The right is the best.
(2) Analyze the supply chain of the purchaser. Understand whether it is centralized or decentralized. If its supply chain is concentrated, it indicates that the purchaser has a stable partner and is difficult to enter; But if its supply chain is scattered and variable, it indicates that the purchaser is easy to enter and is a good target customer.
(3) Judging customers' preferences for products based on which regions they have previously purchased from, including those who have been purchasing from Europe and those who have been purchasing from India, is very helpful in understanding whether customers care about quality or price.
(4) By analyzing the purchasing time of customers, it is determined when their next purchase may occur. Some customers purchase in the second half of the year, while others purchase every month. The timing of contact varies for different customers, and finding the right time to contact also increases the probability of customer response.
2、 Deep excavation of contact information
Find the official website through the company name, and some official websites leave relevant responsible person information. For small companies, we can directly contact the President or CEO; For large companies, we need to find the functional heads of relevant departments, such as buyer, purchasing, department or some product engineers. Learn about Dingyi Customs data ③ Baiyuan crowdfunding welfare.
3、 Finding the Best Timing
Do not send development letters to customers throughout the year as soon as you receive customs data. For customers with high cooperation possibilities, it is best to classify and manage them, and then follow a certain cyclical pattern for tracking. Suggest the off-season of procurement before and after the peak season. By this time, the purchased goods have already been shipped out, and it will take a long time for the customer to receive the goods and deliver them. This is also the best time for us to develop customers.