How to send a large number of emails in groups and several factors for doing a good job in foreign trade email marketing! Nowadays, many foreign trade professionals spend most of their time on B2B platforms, but rarely send emails to develop customers. There are many reasons, such as difficult to find customers, difficult to reply to emails, etc. However, even so, you have to admit that foreign trade email marketing is still the most formal business communication tool at present! You must send emails to your international customers. We need information about important global target customers. We need these customers to receive our emails frequently, deepen their impression of us, and remind them of us immediately when they have procurement plans or want to change suppliers. Therefore, foreign trade email marketing should do the following things well:
1. Frequently send emails to customers
It is difficult for customers to be willing to do business with you just because of one email. The purpose of foreign trade email marketing should be to make customers understand us, get to know us, deepen their impression, and remind them of us when they need to purchase products
2. Have a good corporate website
The email itself provides very little information and the content is too long for customers to read. Therefore, it is very important to bring customers into the enterprise website and let them understand us through the website
3. To improve the quality of business letters
Whether it is spam depends on whether the customer likes your email. Improving the quality of the email and finding accurate customer information are the best ways to avoid being treated as spam
4. Sufficient number of customers
Sending emails is inherently a matter of probability. If you send fewer emails, you will naturally receive fewer responses. It is difficult to receive good feedback by sending dozens of promotional emails (not targeted emails)
5. Accurate customer information
Actually, this is the most important factor. No matter how many emails you send without sending them to the corresponding customers, not only will there be no feedback, but it will also cause customer dissatisfaction. Therefore, it is best to verify the accuracy of the customers before sending emails
6. Keep track of emails
After sending an email, don't just care about who replied to your email. It's also important to know who read your email and how long it took. Through scientific and effective methods, you can filter out many customers who haven't replied to your email but are interested in your product from the emails you send.