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The little-known secrets in customs data

2023-04-20

Customs data "must be something that every foreign trade person is familiar with. Today, we will explore the unknown secrets in customs data! You know what?

01 Single effect of customs data?

Many people may say that customs data is just import and export records. At most, we know the detailed import and export data of this enterprise, but we cannot find the contact information of the import and export merchants. So what is the use for us to develop these large customers?

Perhaps this is the most common question asked by friends who have used customs data.

At present, all the customs data on the market are mainly the import and export declaration forms or bills of lading of enterprises. Those with actual foreign trade declaration experience know that the customer contact information in the documents, such as contact person name and email, is optional and also belongs to personal privacy information. Therefore, if we manually search for this data information, we may have spent a lot of time and cannot find any useful information.

So, what is the correct approach to using customs data?

In summary, it means quickly finding a potential customer base with demand, selecting a group of customer groups that are suitable for one's own factory (such as supply quantity, supply cycle speed, product quality, price, etc.) based on customer procurement records such as purchase quantity, price, date, and country of origin, and then using search engines, LinkedIn Facebook and other combination methods are targeted to identify the contact information of key customer groups (prioritizing the company's boss and procurement department, followed by the official website and sales department), and finally carry out effective follow-up and promotion to achieve the goal of order completion.

How to mine customer contact information through customs data?

As is well known, the original customs clearance bill of lading data only contained the customer's company name and address, and there were basically no contact persons or email addresses. To find key people and precise contact information, we also need to use other auxiliary tools such as search engines and social media.


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