General

At present, foreign trade software on the market can be roughly divided into two types of companies: one is focused on foreign trade business process control, and the other is focused on early customer management; Next, we will mainly analyze the current situation and future development trends of these two types of companies, hoping to be helpful for enterprises engaged in software selection!

The first type of software company. Most companies have been established since the 1990s to carry out software research and development. They have basically developed from the voucher preparation system under the DOS operating system. After the continuous development and application of products, the functions of product modules, process management and software interfaces are constantly changing and innovating with the needs of customer applications; After more than 10 years of development, this type of software application customer base has undergone extensive customer testing and feedback. The product stability is good, and compared to emerging software companies, it is more familiar with the operating procedures of foreign trade business, truly providing effective assistance for the control of foreign trade business processes.

Of course, these foreign trade software companies are also divided into two categories:

One type, committed to providing standardized products as the main focus. We mainly provide products at low prices to maintain the company's development through customer volume. However, compared to some customers who need secondary development or customization, the products cannot meet business needs. The problem is that the investment in services is relatively small, as the lower product prices determine the cultivation and investment of service forces. Of course, they also occupy a certain low-end market. However, from the long-term development trend, If not innovated, the market prospects are worrying.

Another type is committed to providing foreign trade information technology solutions. In addition to providing products, there is also a greater emphasis on consulting services, which can provide continuous follow-up services for the current needs and future development of foreign trade enterprises. More importantly, information technology solutions can be provided, and corresponding industry solutions can be provided according to the industry; At the same time, active development and innovation are also being carried out in the extension and development of product lines. Through rich product lines, comprehensive service solutions can be provided for enterprises, and continuous services can be provided as the enterprise develops. Compared to the former, such companies have stronger vitality and better market prospects.

The second type of foreign trade software company. It is basically a company established after 2000, with strong product novelty, but mainly focuses on early customer management, with customer related information management as the main focus, and more focused on customer email management. It is easier to attract the attention of foreign trade enterprise management at first glance, making them suddenly believe that managing customers well can do a good job in business. Actually, it's not the case, which to some extent ignores the control of later business processes.

What are foreign trade enterprises competing for now? It's not who has a large number of customers, but whose service quality is high. So this type of foreign trade software company can provide customer management assistance to foreign trade enterprises to a certain extent, but it cannot provide long-term support and assistance in the future. This can only be considered as a management tool, and there is still a considerable gap from the ERP management system! If further efforts and innovation are not made in the subsequent process control, at best such companies can only occupy a small portion of the market, and there will also be problems with standardized products in the first type of enterprises!

For foreign trade enterprises, considering their short-term and long-term development, it is important to choose a set of suitable foreign trade software based on the specific situation of the enterprise. It is also an essential part of enterprise management and the future development trend of the enterprise!