The significance of building a "trade bridge" at the Canton Fair, where thousands of merchants gather, is very significant - it connects the international trade market with unlimited business opportunities on one end, and the domestic "new blue ocean" with strong demand on the other end. In the new situation, it connects domestic and foreign trade, and facilitates dual circulation.
Since the 133rd Canton Fair, the "debut", "new products", and "new trends" have welcomed a warm response from a broader stage. Heaven rewards diligence, and the efforts to support these wisdom, creativity, and breakthroughs will also be rewarded.
Seize opportunities and actively integrate
At this year's Canton Fair, there are more and more enterprises that seize the new opportunities under the new pattern, actively seek change, and actively integrate into the dual circulation.
Shanghai Zhida Technology Development Co., Ltd., located in the newly opened D Hall New Energy and Intelligent Connected Vehicles Exhibition Area at the Guangzhou International Fair, participated in the fair for the first time. The company specializes in new energy vehicle charging stations and is a leading enterprise in intelligent hardware and green energy digital platforms for electric vehicle home charging.
"We are the main supplier of BYD and Great Wall Motor in China, and our market share is in the forefront of the industry. Last year, our domestic sales reached 700 million yuan." According to the company's sales director, Zhida has continuously strengthened the development of the e-commerce field in recent years, set up flagship stores on several e-commerce platforms, and made efforts to "bring goods live" to cater to the lifestyle of young people. Last year, the company's online sales in the domestic market reached 130 million yuan, Second only to Tesla's products.
At the same time, Zhida formulated a "globalization" strategic system in 2022. As an overseas global marketing center, ZDENERGY was established in Singapore and invested in offices, operation centers, and production bases in the Americas, Europe, and Asia Pacific, providing hardware, platform, data operations, and local installation and after-sales services to global customers. At present, our products have been exported to countries and regions such as Australia and Southeast Asia, and markets such as Europe, Brazil, and Mexico are also being explored. According to the person in charge, on the first day of the Canton Fair, buyers from Australia, Indonesia, and Tajikistan expressed their intention to cooperate.
Bidirectional drive, stable and far reaching
At this year's Canton Fair, Triangle Company showcased 47 core products with a brand new image, including traditional advantageous products such as diamond ceiling fans and circulation fans, as well as new small household appliances such as smart cookers and electric kettles. Li Xinhua, the general manager of Triangle Company, uses the phrase "advancing together" to describe the performance of Triangle products in domestic and foreign markets. The Canton Fair brings together renowned domestic and foreign merchants, providing the company with opportunities for supply chain cooperation, understanding product demand, and channel development and exchange cooperation. The company is investing in new development patterns through e-commerce breakthroughs, offline layout, and commercial development. We hope to use the Fair to meet domestic customers, expand the international trade market, and upgrade cross-border e-commerce channels to serve domestic and foreign consumers with new models.
As an enterprise engaged in the design and development of teaching software and hardware intelligent terminals, Guangzhou Shirui Electronic Technology Co., Ltd. focuses on the field of human-machine interaction intelligent applications and has a complete independent research and development system. Its product services involve artificial intelligence, the Internet, intelligent Internet of Things, and other fields. It is the pioneer of the interactive intelligent tablet category in China. The global market changes brought about by the epidemic have led to a decline in the export volume of Shirui Electronics products, which has also made enterprises pay more attention to exploring the domestic market. At present, the company's products have entered 1.2 million classrooms in China, with a user base covering 7 million teachers. Recalling the situation on the first day of the Canton Fair, company manager Wen Xue said, "There are many foreign customers and domestic enterprises are also asking. Many customers have seen our products for the first time and find them quite novel. We have also gained many business opportunities and are currently following up on potential orders.
Identity transformation, revitalizing
New Forces in International Trade! The transformation from an exhibitor to a purchaser is an example of Zhejiang Chemical Import and Export Co., Ltd. efficiently utilizing bidirectional resources through the East Wind of the Canton Fair. As an established exhibitor, Zhejiang Chemical, mainly engaged in international trade import and export of pharmaceuticals, pesticides, dyes and related intermediates, pigments, food additives, natural plant extracts and other products, has finally met and discussed with old customers from Dominica at the Canton Fair in the past three years. The customer stickiness has further improved, effectively maintaining orders with an annual transaction amount of over 2 million US dollars. As a "purchaser", Zhejiang Chemical has taken advantage of the large scale and diverse products of the Canton Fair and searched for suitable high-quality sources of packaging and packaging materials during the exhibition. "I am very happy and confident to see a win-win cooperation situation!" said the company leader.
As an old friend who has participated in more than ten sessions of the Canton Fair, Zhejiang Wanshixing Electrical Appliances Co., Ltd. has gradually achieved a breakthrough from a single research and development and production of range hoods to multiple categories of kitchen utensils such as household gas stoves, ovens, integrated stoves, etc. through the first session of the Fair, and has also shown the enterprise the possibility of expanding into the domestic market.
In the past three years, the international trade market has been affected by the epidemic, and Wanshixing Company has actively changed its thinking to expand into the domestic market, developing integrated stoves for steaming, baking, and disinfection, to better meet the needs of domestic customers for kitchen utensils. Once launched, the product quickly gained the favor of domestic buyers with its stable and reliable quality. Through our exploration of the domestic market in recent years, our domestic sales share has reached 75%. This year, we have also brought many products aimed at domestic buyers, such as integrated stoves and ovens. On the first day of the launch, we received more than 10 business cards from domestic buyers, "said the person in charge of Wanshixing.