Six Main Ways to Find Customers in Foreign Trade
1. Register for a free B2B website:
Why is this mentioned as the first step, mainly to register and publish company or enterprise product information on such a foreign trade B2B platform, mainly to indirectly increase the company's exposure rate. This is also the easiest technique for foreign trade to find customers, mainly by publishing product information and waiting for customers to proactively find them. Of course, if conditions permit, the company will choose a suitable platform for payment based on its own products; If there are no conditions, register more free B2B foreign trade platforms.
2. Industry Exhibition Network:
Many well-known industry exhibitions have relevant homepage, such as common exhibitions such as IFMA, Eurobike, and of course, those from the United States. Generally speaking, their pages will contain important information such as the exhibitor's products and contact information, as well as the exhibitor's corporate website. For us, exhibitors are sellers and may also be the largest import customers. They have the ability to follow up well, and perhaps the order is also a matter of minutes. It is worth mentioning that good companies will put their procurement information online, and we can focus on developing these customers accurately.
3. Full utilization of foreign trade yellow pages:
Many European companies have a habit of publishing their company information on yellow pages; Mainly electronic yellow pages or online yellow pages, which introduce hyperlinks to obtain more detailed company and product information.
4. Utilizing search engines:
Experienced professional foreign trade salespeople often use this development channel to find customers in foreign trade. Different countries use different search engines, and as a salesperson, we need to search for the company information we need through commonly used search engines in different countries. However, the results obtained by search engines are different, and of course, the keywords also need to be translated into different languages of different countries, resulting in more accurate customer information.
5. There are also good website resources in China:
For example, in the Canton Fair, some websites will collect it and update it every working day. What we need to do is constantly organize this information and check every day to see if there are any resources we need. There are many websites like this, and we need to find them ourselves.
6. Social media:
Relatively speaking, in the current market, the most direct and fastest way for foreign trade to find customers is through this channel. Of course, it still requires salespeople to take the initiative, rather than waiting. There are many websites and resources like this, so I won't go into detail one by one.
There are many ways and channels to find customers in foreign trade, but it is impossible to do it one by one, so foreign trade salespeople can only choose one or two channels that they are more proficient in or prefer to specialize in.