General

I believe that customs data is not unfamiliar to foreign traders. As the traditional four major channels for developing foreign trade customers, they have been used or contacted to some extent. The core function of customs data is to analyze peers, analyze the market, and adjust layout. What is the role of customs data?

1. Customs data can quickly find suitable buyers. Customs bills of lading are transaction vouchers for both buyers and sellers, and are updated monthly to ensure the authenticity, accuracy, and timeliness of buyer information, as well as being currently active buyers; By querying and analyzing their transaction records, it is possible to have a clear understanding of the buyer's purchasing products and capabilities, in order to find the most suitable buyer for oneself.

2. Customs data is used to grasp the purchasing patterns of buyers. By tracking and analyzing the transaction records of buyers, the relationship between their product quantity, shipment time, and replenishment time can be discovered, and the purchasing patterns of buyers can be identified. Recommend company products to buyers at the best time to increase the success rate of signing orders.

3. Improve the loyalty of existing buyers. By tracking and analyzing the transaction records of existing customers, it is possible to know from which suppliers the customer purchases the same type of product. By comparing and analyzing competitors and oneself, breakthroughs can be found, further consolidating customer relationships, and enhancing customer value. On the other hand, based on the abnormal situation of orders, grasp the possible trends of buyers in advance, improve or adjust existing market strategies, and avoid risks.

4. Rescue customers who have already lost or are about to lose. By comparing and analyzing customer transaction records and competitors, identify buyers' concerns, identify problems in their own products, delivery, communication, and other aspects, make targeted improvements and adjustments, better communicate with buyers, and regain customer recognition.

5. Competitor monitoring can identify other suppliers of similar products and their changes in transactions by tracking the transaction records of buyers. At the same time, it can also track the transaction records of competitors throughout the entire process, grasp their buyer information and transaction records, and analyze the background and production and operation status of competitors, truly realizing the goal of knowing oneself and the other, so as to flexibly and targeted adjust one's market strategy, Put oneself in a favorable position in competition.

6. By tracking the transaction records of competitors who have already closed down, customers can receive information on their buyers and procurement patterns, and judge the business status of competitors. Once a competitor fails, they can react to their customers in the first time and obtain the maximum benefits.

7. Analysis of product demand in the target market, transaction status, and warning, taking red wine from the French market as an example. Through the French customs bill of lading database, all red wine sellers in the French market can be identified. Based on their annual procurement volume, the total demand for red wine in the French market can be calculated; Similarly, through transaction records, it is possible to identify global suppliers and their supply volumes targeting these sellers, and to timely grasp the trading status of red wine, thereby understanding the total market demand for red wine products, global competitors, their proportion, usage of quotas, future market trends, potential trade barriers, and other information, providing key references for enterprise marketing, capacity expansion, and other decision-making.

8. Grasp the popular trends in the target market. By tracking the buyers and their transaction records in the target market, one can detect changes in market demand for a certain product from the buyers' purchases, and timely detect the emergence of new products and materials. This allows one to grasp the popular trends in the target market in the first place, synchronize their product development with the international market, and comprehensively enhance the competitiveness of the enterprise.

9. By mining and analyzing customs data bills of lading, it is possible to identify buyers and regions with higher profits for a specific product, thereby reducing the company's export costs and increasing its export profits.

10. Identify potential investment opportunities. By tracking and statistically analyzing transaction records, we can identify changes in the shipment volume of a certain country or region, anticipate signs of industrial transfer, and take the lead in strategic layout. At the same time, one can quickly grasp the new materials, technologies, processes, products, etc. that appear in the traded goods.