General

The use of foreign trade software for marketing and promotion is not like telemarketing, where customers have zero distance communication and communication. Customers always have some aversion to unfamiliar phone calls, and email is just a simple push, which is the advantage of email. Do you know how to use foreign trade software to promote your foreign trade website?

Firstly, the email content of foreign trade software must attract customers' attention, and the information content of the email must be useful to customers, so that customers can click on it and then go back to see your website. The previous B2B foreign trade platform, in order to attract more members, sent more than 1000 emails a day to promote the B2B foreign trade platform website. However, very few people visited the B2B foreign trade platform website every day, so it is impossible for them not to read emails every day. That is because there is a problem with the content of the emails.

The competitiveness of B2B foreign trade platform websites is relatively high, and the website's weight and reputation are not very high. Sending too many times may even be considered spam by customers. So I'll start with the content of the email. What do the customers need? There are still quite a few people who search for information and market information on the website every day. I will create a single page with the latest information and market directory on the website, as well as relevant information introduced on the B2B foreign trade platform website, hoping to be helpful to customers.

Secondly, to enable customers to see helpful information, they will also be busy every day. If they register for your website, it may not be effective in the short term. We should promptly help customers deepen their influence on the website and retain them.

Finally, to continuously develop customers, the most important thing is to maintain those old customers. As long as there are fixed members, traffic goes without saying. Frequently using foreign trade software to send updates on the latest industry trends to customers, improving the customer experience of the website, will also lead to a lot of growth in membership.

Using foreign trade software to promote foreign trade websites is a great way to promote, but everyone needs to decide based on their own situation.