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Processing foreign trade inquiries in this way will skyrocket your order conversion rate by 100%!

2023-05-25

This type of customer mainly focuses on product prices and delivery times, and does not have high requirements for the buyer's company strength. As long as they feel that you are professional in terms of products and communicate smoothly, they will place orders quickly.

2. Import Traders

Has a fixed product business scope, a large order volume, stable orders, but is relatively sensitive to prices.

Because these customers are quite familiar with the Chinese market, many even have offices in some cities in China. They will compare with many suppliers and select the most competitive partners.

It is recommended that suppliers with strong capabilities can directly contact the China Procurement Office or proactively visit on-site, which will result in higher efficiency!

3. OEM Importer

This type of customer imports products from China and sells them in the local market after affixing their own brand, with very strict quality requirements. But at the same time, their order volume is also sufficient and stable.

If you want to cooperate with such customers, your company must have advantages in factory scale, quality standards, product certification, after-sales service, and other aspects.

4. Distributors

The products of senior brand merchants in the distribution industry have a relatively sound sales network in the local area.

These customers are also starting to import in order to expand their sales, and their sensitivity to price is not particularly high.

5. Supermarket chain

Similar to Wal Mart, Carrefour and other chain supermarkets, such customers generally have large orders, but the negotiation cycle is also long. Generally, the final order will be placed after multiple stages such as screening, interviews, and assessments.

So if you want to develop such customers, you must be prepared for a prolonged battle and not rush!

Step 3: Clarify the identity of the contact person

In the business world, a person's identity and position vary, and their focus and methods of communication also vary.

For example, for procurement managers, they tend to prioritize product quality, delivery time, price, and payment methods, while for bosses, they are more concerned about the overall situation of the industry and competitors.

So, before replying to a foreign trade inquiry, it is necessary to clarify who you are communicating with!


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