General

In today's internet age, foreign trade has become increasingly easy to attract customers. There are many ways to find your ideal foreign trade customer. In this article, Xiaozhijun will explore the channels for foreign trade customers, as well as the ways in which small and medium-sized foreign trade companies and foreign trade SOHO can low-cost find foreign trade customers, attract customers, and obtain foreign trade orders.

Independent foreign trade station SEO promotes foreign trade

To do foreign trade business, you first need to have your own independent foreign trade station. This is the logo of a brand. I'm not saying you need to spend a lot of money to build your brand. However, if you want customers to place an order, you first need to have a highly recognized independent website. After the independent foreign trade station is completed, you need to improve the ranking of your website on Google search engine. In other words, you need to do Google Search Engine Optimization, also known as Google SEO.

Google SEO includes both internal and external integration. The internal structure of your independent foreign trade station must be easily recognized and recognized by Google. Off site, you need to link as many industry related websites as possible to your independent foreign trade website, obtain as many backlinks as possible, and thereby improve your independent foreign trade website's ranking on Google.

B2B foreign trade platform inquiry to obtain customers

You can't be unaware of the Alibaba International Station for foreign trade. There are several B2B foreign trade platforms like Alibaba abroad, such as tradekey, tradeeasy, kompass, and so on. Each foreign trade platform has its own characteristics. I suggest that when looking for a foreign trade platform, we mainly analyze the platform's key markets, platform activity, and any increasing trends. Of course, we also analyze the advertising prices. The advertising fees on Alibaba International Station are soaring year by year, and many foreign trade companies cannot afford it. Moreover, the traffic quality and query quality of Alibaba International Station are declining. Often, customers with no purchasing power come to inquire, and for foreign trade companies that invest over 100000 yuan a year, the gains outweigh the losses.

Obtain customers through foreign trade letters.

Foreign trade letters are the most direct way for small and medium-sized foreign trade enterprises to find foreign trade customers. Because this foreign trade channel does not require too much cost. So what are the ways to find the email addresses of foreign trade customers? The following tools are available.

Search for foreign trade customers using foreign trade software

Huacheng Chuangzhi Foreign Trade Software is a foreign trade customer development platform that focuses on email search, email verification, and automated email marketing. This is an automated software for foreign trade marketing.

Using Huacheng Chuangzhi Foreign Trade Software, you can search for foreign trade customer emails on the official website of any potential foreign trade customer company. For foreign trade salespeople, this is a very useful tool for high-frequency search of foreign trade customer emails. Just input the website domain name of the foreign trade client company into the backend, and you can start searching, which is very convenient. This foreign trade software also has a batch search function, which can search for tens of thousands of foreign trade customers at once.

After finding the email address of foreign trade customers through Huacheng Chuangzhi Foreign Trade Software, they can use their automated marketing software to send foreign trade letters.

This email marketing software has a triggering function for email sending, which means you can send countless emails and decide whether to follow up on emails based on whether the user has opened your previous emails. Sending follow-up emails is a very important way to improve the response rate of foreign trade customers.

Google and Facebook advertising promote foreign trade websites

Another channel for foreign trade customers is to promote foreign trade websites through Facebook and Google keyword advertising.

This method works best, but of course, it also has the highest cost. Of course, it's not like throwing money at foreign trade websites can immediately see the promotion effect. You also need to have a good advertising strategy. It is difficult to find an excellent FB advertising pitcher now, and there are even fewer talents in this field in China. Suggest multiple evaluation platforms. You can consult with a foreign trade consultant from Mao Xiaoqi.

Social media for promoting foreign trade websites

Social media is a free channel for foreign trade customers. This sentence sounds better. However, if you are not familiar with this business, you still need someone to manage your social media account.

Build your foreign trade company's brand image on mainstream social media platforms such as Facebook, LinkedIn, Instagram, and more., Increase recognition, increase fans, enhance fan interaction, and ultimately achieve foreign trade customers. This process is quite lengthy and requires a lot of effort to complete the content. Essentially, obtaining foreign trade customers through social media websites is gaining recognition from foreign trade customers through content marketing. You need to continuously output professional content that interests customers, acquire new customers, interact with you, and ultimately achieve the goal of transformation.

summary

In general, foreign trade customer acquisition methods can be divided into paid and free methods. Similarly, these customer acquisition methods and channels require you to understand some relevant knowledge and be able to determine which are effective and which are ineffective.

You may need to choose the right foreign trade software, use the right approach, and persist in doing so in order to ultimately achieve customer conversion.