General

For foreign traders, responding to foreign trade inquiries is a very important step, and the quality of the inquiry response directly affects the final order. From inquiry to order, it may seem like there is only one step away, but there are actually a lot of details to pay attention to. When replying to inquiry emails, these matters must be noted.

1. Accurately understand the inquiry content

When you receive a foreign trade inquiry, it is important to take some time to carefully read it, understand the customer's needs, focus on the topic, polite greetings, comprehensive response to customer questions, and highlight product introductions and quotation content, reflecting your professionalism, ability to meet customer needs, and your sincerity in cooperation. The inquiry content should be clear, concise, and polite.

2. Inquiry response time

Foreign trade inquiries have timeliness, and customers will not keep waiting. It can be arranged according to the time difference of the buyer's location, such as: Australian customers are advised to reply immediately after receiving it; East Asian customers suggest replying within 2 hours; European customers suggest replying before 3 pm. The earlier you reply, the more you value them, and the more professional their impression of you is.

3. Inquiry response format

For inquiries about companies or products, it is generally recommended not to use template reply emails, otherwise customers may feel distracted. It is recommended to adjust according to the customer's situation. A complete and detailed signature and contact information can enable buyers to collect the information they are interested in and pay attention to you as soon as possible.

4. Do not excessively add data

Many foreign trade personnel often hope to provide as much information as possible to customers when replying to inquiries. However, the secret to an effective inquiry response is nothing more than being correct and sufficient.

Too much information often only confuses and annoys your customers. If you really want to add more information, please make sure you truly understand the customer's requirements. Think carefully about what is truly useful to them and only add these. No more, no less!

5. Customer background investigation

When receiving some bulk foreign trade inquiries, do not rush to reply to customers. First, filter out irrelevant inquiry information to avoid being priced by peers. Learn to investigate the buyer's background and verify the authenticity of the buyer's identity information as much as possible.

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