General

Regarding how to use customs data, first of all, we need to understand the principle of customs data. Here are the functions and usage methods of customs data compiled by Xiao Zhijun, hoping to help you.

1、 What is the main role of customs data?

1. Customs Data Analysis Market

When we use customs data, we need to be good at summarizing and summarizing the prices of a market. In this case, when there are inquiries from the same market, we can use them as a reference.

Everyone knows that the price of exporting to South Korea is often higher than that of other countries such as India, so how do we grasp this height? At this point, we need to use customs data to analyze the highest and lowest prices in South Korea, so that we can take the middle or slightly higher prices. We have a reference basis and the quoted prices will be more reliable.

2. Customs data analysis of market demand

Every year when we receive customs data, we need to summarize the import volume, export volume, and market share of this country in the previous year. If our market share is small, what is the reason for it, and we will adjust our marketing strategy for this market share.

3. Market Trends of Customs Data Analysis Peers

Using customs data, we can clearly understand the export prices of our peers' products and their customer markets. In this way, if our market share is relatively small, we can summarize the reasons and make policy adjustments for this market.

4. Customs data analysis of customer needs

By using customs data, we can clearly know the purchasing volume of our customers, which other suppliers they have, and from which suppliers they purchase when not purchasing our products. We can also have a clear understanding of the customer's procurement cycle, so that we can effectively track the customer.

Customs data is always primarily analyzed and monitored, based on which potential customers can be discovered! To put it bluntly, customs data is just an auxiliary tool. Whether it can be developed to customers depends on the people who use it!

2、 Correct usage of customs data

1. Keyword search

Through customs data, real buyers who have a demand for their own products can be obtained through keyword one click search. It has to be said that it is faster and faster than any other development method.

2. Analysis by the purchaser

Customs data can be used to analyze these buyers, analyzing their procurement volume, procurement cycle, product specifications, etc., to see if they match their own supply capacity. Focusing on developing relatively matched buyers can save time and improve success rates.

3. Screening freight forwarders

Don't just use the contact information for customs data. First, filter out the freight forwarder, and then use the email verification tool to verify whether this email is available and reachable. Because some email addresses may have been logged out, this can prevent you from doing useless work.

4. Deep excavation

Combine customs data with Google Maps tools. The enterprise names of the selected buyers that match well can be deeply mined in the decision-maker mining tool, which can find more decision-making contact information and enterprise related information, which helps to improve the success rate of development letters.

5. Analyze Friends

The export data of competitors in the same industry can be seen in customs data, and they can be monitored. Every year, there are closed foreign trade enterprises or factories that can take advantage of their customers and have a high success rate.

6. Conversion market

Utilize customs data to develop new markets. Nowadays, the trade war is quite hot. If we used to focus on the US market, we now need to consider developing in another market. You can use data to query and compare which country has the highest import volume of your products. To switch to a new market, everything needs to start from scratch, and customs data can quickly help you find buyers in the new market, which is very useful.

To summarize in a concise manner, it is necessary to quickly find a potential customer base with demand. Based on the customer's procurement records, such as quantity, price, date, country of origin, etc., a group of customer groups suitable for their factory (such as supply quantity, supply cycle, product quality, price, etc.) are selected, and then search engines, LinkedIn Facebook and other combination methods are targeted to identify the contact information of key customer groups (prioritizing the company's boss and procurement department, followed by the official website and sales department), and finally carry out effective follow-up and promotion to achieve the goal of order completion.

4、 How to mine customer contact information through customs data?

Customs data basically does not have customer contact information. Some customs data on the market that claims to have customer contact information are often re matched through email crawling software and third-party enterprise directory procurement.

So, focusing on the key points, customs data still needs to be developed in conjunction with Google Search and SNS platforms, and develop search plans to achieve precise development. And it is precisely because there is no customer contact information on customs data that many customers have not been accurately developed. The original customs clearance bill of lading data only contained the customer's company name and address, and there were basically no contact persons or email addresses. To find key people and precise contact information, we also need to use foreign trade customer development software to input keyword extraction, search engines, social media, and so on.