General

At present, more than 80% of foreign trade companies in the domestic foreign trade market belong to small and medium-sized companies, and many companies lament the difficulty of the foreign trade industry and may be affected by external factors at any time. Sometimes a large customer placing a big order can save a small and medium-sized company from the turmoil, or it is possible to lose a customer due to various reasons, leading to a downturn in the company's business.

So currently, what foreign trade software do foreign trade companies generally use to manage customers? How to manage and retain customers is an important requirement for many small and medium-sized companies, which has attracted their attention. This is also why more and more foreign trade companies are starting to use foreign trade customer management software.

1. Integrate customer follow-up process

The follow-up of foreign trade customers has clear steps, from the development of foreign trade customers, to the cooperation of foreign trade customers, then to the maintenance of foreign trade customers, and finally to the secondary marketing of foreign trade customers. The entire customer lifecycle requires detailed information entry and storage in the foreign trade customer management software. The purpose of doing so is to enable foreign trade companies to clarify customer information, know which stage the customer is in and what products they need, and facilitate customer follow-up. Therefore, foreign trade customer management software needs to be able to target customers at different stages with clear information entry requirements and permissions, to avoid information omissions caused by customers' negligence in sales.

2. Strengthen superior management

The management of efficiency is the most important link, and the so-called efficiency management is to improve employees' personal follow-up ability and progress together with the enterprise. The sales in the foreign trade industry often have high liquidity. If effective management is not carried out on the efficiency of sales, it may lead to incomplete customer information due to different sales personnel having different habits and recording different key customer information points, or it may lead to customer loss due to the departure of an excellent salesperson, It is even possible that customer resources may be lost due to malicious deletion of customer information during sales turnover.

So the foreign trade customer management software must standardize the design of customer information to meet the needs of enterprises, and at the same time, it needs to make different adjustments for different enterprises. Huacheng Chuangzhi Foreign Trade Software has achieved professional design in this regard, with powerful customization functions that meet the needs of enterprises and cultivate good habits for sales. Simultaneously inputting customer information into customer management software avoids customer churn caused by sales resignations, helping enterprises firmly grasp customers.

3. Improve enterprise information flow

The ultimate goal of any management system is to improve the efficiency of information flow within the company, and so is customer management software. The circulation and communication of customer data within employee permissions can avoid noise caused by information opacity, reduce communication costs for enterprises, improve employee work efficiency, and facilitate customer analysis to push different sales to suitable employees.

The handover of employees is also a long-standing problem caused by high sales turnover in a foreign trade company. The use of customer management software allows for complete handover of customer information from departing employees to new employees, avoiding difficulties in customer follow-up caused by incomplete information records and new employees being unfamiliar with customers.

Of course, at present, the main demand of foreign trade enterprises is still process management, which helps foreign trade enterprises to clarify their business processes. Only on the basis of standardized processes can we improve business growth. Huacheng Foreign Trade Software, a self-developed Big data precision marketing platform, covers more than 3.2 million product information from more than 6 million potential purchasers in 193 countries and regions around the world, and provides two-way services for global customers, Huacheng Chuangzhi Foreign Trade Software includes global import and export international traders, logistics companies, manufacturers, scientific research institutions, cross-border e-commerce, and investment banks, involving various national economic industries such as chemical, machinery, automobiles, medical devices, fiber optic cables, lasers, etc. Multiple modules can be switched at will, foreign trade emails can be sent to break the blockade, and inquiries and replies are not missed, Huacheng Chuangzhi Foreign Trade Software has effectively solved many customer acquisition and marketing problems for foreign trade enterprises. Huacheng Chuangzhi Foreign Trade Software makes it easy for foreign trade friends to do foreign trade.