General

Import and export data is not unfamiliar to foreign trade companies. In most cases, foreign trade companies use import and export data to find customers, but they directly search for customers by product, find their contact information and send emails directly. As a result, they sent a lot of development letters to reply. However, there are very few. If you use import and export data to develop customers in this way, it can only mean luck if you can develop it, and it is normal if you can't develop it. Don't complain, because ordinary foreign trade people know this kind of operation. Of course, they want to use import and export data to directly. It still requires certain skills to find foreign buyers and take orders. Huacheng Chuangzhi Software summarizes the use of import and export data as follows:

Buyer screening

        There are many buyers in the import and export data, and preliminary screening is required. First of all, we need to confirm whether the customer is a real overseas buyer. This step is very important, otherwise a lot of useless work will be done. By comparing the number of times the buyer has purchased your related products and the number of times of all products, you can directly confirm the customer's professionalism. Some customers have bought your products, but they are only one of the hundreds or thousands of transaction records he purchased. , These companies are mainly freight forwarders and traders, and they can be filtered directly without wasting time.

Analysis of buyers

       After preliminary screening, after finding a professional buyer, you must analyze the customer's purchasing habits, judge whether it is a match by the quantity and weight of each purchase, and judge the customer's preference for the product based on which areas the customer purchased from before. Purchasing customers, as well as customers who have been purchasing from Australia, knowing whether customers care about quality or price is also helpful to the transaction; then through the analysis of the customer's purchasing time, we can judge the time when the customer's next purchase may occur. All purchases are in the second half of the year, and some customers purchase every month. Different customers must have different contact times. Find the right time to contact, and the probability of customers replying will be higher.

peer competitor

        For the matching buyers who have been analyzed, they must pay attention to their existing suppliers. It is best to do some homework on the products and prices of existing suppliers before contacting buyers to find out their advantages. Otherwise, why do people give up the original supplier to cooperate with you? The quality should be the quality, and the price should not be soft; another point is to start looking for customers from competitors and find competitors with comparable strength in the market. , especially the price is higher than yours, the quality is similar, or the quality is not as good as yours, the price is similar, because the strength is similar, the customers that the peers can do, you can definitely do it directly, so the previous screening process is omitted. Therefore, the old The sales will be more advantageous, and the understanding of the industry will be more. At the same time, you can also focus on the lost and new buyers of your peers.

About contact information

        The contact information included in the import and export data includes name and mailbox, which can be used directly. In addition, some customers fill in their own phone numbers, mailboxes, etc., the number is relatively small, and you can contact them directly. Of course, the contact information here may not be accurate and requires a second verification.

Dig deep into contacts

         Many people use the data to copy the mailbox after they get it and send it directly, but if you don't find the right person, it will be difficult to have an effect. After finding the company name, as long as the official website has it, it can be found. The person in charge is the relevant person in charge. Small companies usually find the owner, president or CEO directly. For large companies, they need to find the functional person in charge of the relevant department, such as the buyer, the Purchasing department or some product engineers, etc., different customers, The person responsible may be different, but the above are all data given by the pure import and export data company. How to dig and how to dig has to find a way or use other tools. In order to improve efficiency and accuracy, you may try Huacheng Chuang. Zhi's import and export data mining function, names, positions, mailboxes, etc. will be captured, and then you can directly create a file with one click and send mass emails to develop letters.

Of course, the current import and export data development customers have reached the level of professional software integration search. As a foreign trade enterprise or soho, there is no need to purchase import and export data separately and then purchase analysis tools or other software separately. Huacheng Chuangzhi's import and export data has covered new The full import and export data, as well as the overseas buyer search function, can be archived with one click while searching for potential customers, and the buyer information has already entered the crm management at this stage. Therefore, Watson & Band suggests that foreign trade still needs to use professional foreign trade tools to improve the development efficiency of overseas buyers.

Disclaimer: There are risks in the market, so choose carefully! This article is for reference only and is not a basis for buying and selling.