General

In the current environment, the way to develop customers has shifted from offline to online. Whether developing letters or social media marketing, it is inseparable from developing a strategic plan to spread widely and promote user conversion. In this issue, we will talk to you about the development of customers. Whether it is traditional letter development or acquiring customers through foreign trade mail, there will be some methods and experiences that can help you.

1) Instant Messaging Tool - Foreign Trade Mail

A senior foreign trader said with deep feeling: "In the past, everyone knew how to use emails, and sometimes it was unclear whether customers received emails. The purpose of real-time understanding of customer information and needs is irreplaceable by mail." So far, there are more than 150 instant messaging tools in the world, but only a handful of instant messaging tools are most commonly used by foreign trade people.

2) Development letter title template

An eye-catching headline with the right time and place will greatly increase the probability of customers opening foreign trade emails. Summarize the writing content of the foreign trade mail title is mainly divided into the following three parts: concise, the length of the title should be 30-40 characters (only 25-30 characters can be displayed on the mobile phone), the foreign trade mail keywords must be placed in a prominent position, Relevance is guaranteed to avoid irrelevance between title and content.

3) Operator big data

①The form of active customer acquisition by operators' big data can carry out a huge number of customer sources and clues needed to search for products on the whole network, which is sufficient to support the consumption of merchants, and has significant advantages.

②At the same time, the operator's big data makes an all-round portrait of group users, which can accurately identify the user's recent demand status, and obtain customer sources according to the needs of the business.

4) Failed to send international SMS

Now, many countries and regions in the world are monitoring the content of international text messages. If some sensitive words or prohibited words appear, the international text message will not be sent to the user's mobile phone. The telecom operator in the country will set some restrictions on the content of international SMS messages. Therefore, when sending international SMS messages, companies should know whether the country or region has some restrictive requirements on the content of international SMS messages, so as to ensure the highest rate of international SMS delivery. .