General

Many foreign trade people often complain that their development foreign trade emails are returned, regarded as spam or not responded, and they also complain that the email addresses given by some platforms are incorrect, etc.

No matter how you get your mailbox, paid or free. The existence of these methods is to provide us with more mailboxes in order to obtain more orders, but they are not guaranteed orders. If we want more orders, we still have to rely on ourselves.

Under what circumstances foreign trade mail may be regarded as spam

In the case that the two mailboxes are not connected, the emails are sent too frequently. Repeatedly sending the same or similar development letters for a certain period of time. The first or mass emails have attachments. The content of the email contains SPAM high-frequency words. If the attachment is too large, too many pictures are inserted into the email content or too many hyperlinks are inserted into the email content, the system may be considered as a threat by the system, and then enter the blacklist. The first email has entered the blacklist of the other party's email system. In this case, you can follow up by phone to inform the customer that the email has been sent, pay attention to check. This is when several follow-up emails have been sent that can go unanswered. There are too many people copying the same email. Many salespeople like to send development letters in groups, but I generally recommend sending targeted emails.

How to avoid being regarded as spam foreign trade mail

1. It is best not to have attachments when sending emails to customers for the first time.

2. There should be no hyperlinks in the development letter, because the system may block it. If you want to send the company website, you can cancel the hyperlink and remove the http.

3. Try to avoid sending bulk foreign trade emails. I know that many salespeople like to do this, and they may send hundreds of emails every day. Sending hundreds of emails a day is not as successful as sending targeted emails.

4. Try to avoid sending PAM high-frequency words, such as: Don't Delete, Special Promotion, Cheap, Deal, Debt, Income, Insurance, Loan, Money, Mortgage, etc.

5. The titles and fonts of foreign trade emails should not be different. Although special fonts can attract customers' attention, they can also lead to spam.

6. The subject of the development letter should try to avoid using words or symbols that are commonly used as spam.

7. Choose a good email sending software, there are many providers of the same product. It is still very important for us to choose a good software, so it is recommended to choose the software with better quality and use the registered version of the software, which can ensure a certain email quality.

The above is what needs to be done to avoid the foreign trade development letter from being regarded as spam. Paying attention to these problems before writing the development letter can effectively avoid being regarded as spam, and at the same time, it can also improve the open rate of the email.