General

Those who do foreign trade have to deal with foreign trade emails every day. Over time, they have accumulated a large amount of emails, which is difficult to find in the shortest time. The foreign trade emails of important customers want to focus on follow-up but forget the time. Subordinate employees reply to customers. The situation can only be understood through verbal inquiries, communication costs are high and may be distorted...

The above problems can be easily solved by foreign trade business management. Let’s take a look at how to empower foreign trade enterprises.

Scheduled delivery

65% of customers process foreign trade emails within 3 hours after going to work. Emails sent during this time period are more likely to be read and responded to. You can use the foreign trade email timing function of Huacheng Chuangzhi foreign trade business management software, so that customers can see your emails during working hours. Note that the frequency can not be too high, otherwise it will cause customer disgust.

automatic marketing

In the traditional way, we can only solve marketing problems by sending mass emails, which is not very targeted. The most important thing is that the quantity and results of marketing cannot be quantified. Usually, after a batch of emails are sent, there is no response. Watson & Band's foreign trade business management software can set different marketing email templates based on customer portraits, formulate marketing plans, and conduct automatic marketing. For example, if you want to send the latest new products to all the customers brought back from the German exhibition, you can set the corresponding matching conditions in the system: the customer country is Germany, the customer source is the exhibition, select the corresponding marketing email template, insert the new product, Then, according to the time difference, the system will automatically send new products to all German exhibition customers.

Email tracking

After the automatic marketing task is over, you can clearly see the results of this round of foreign trade email marketing in the system - how many customer email addresses were delivered, how many were invalid, which customers read the email, and which customers clicked on the product , as well as which product you have watched and how many times you have watched it, you can clearly see it in the system, and you can launch more accurate secondary marketing for interested customers, reduce marketing costs, capture customer inquiries, and be one step ahead.

safety management

Store foreign trade customer emails in a unified way, and retrieve them according to permissions to ensure the traceability of business processes. The handover of business work can be completed in 10 minutes, which greatly reduces the cost of employee turnover and handover.