How to achieve 1V1 in foreign trade email marketing? At present, many traditional foreign trade companies still use execel forms to manage customers, or customer information can only be stored in the salesman's mailbox. How to judge the effectiveness and stage of a customer basically depends on the business Staffing. However, human energy is limited and it is impossible to remember all customer portraits, and it is even more impossible to understand silent customers. Therefore, Watson & Band suggests that when activating old customers, it is generally based on the time node of the customer. Divide, for example, this customer is 1 year ago, these are 6 months ago, simply distinguish customers at different times, and then send mass foreign trade emails.
Send mass emails at will
The experience of sending bulk foreign trade emails to customers is very bad. It doesn't matter that Huacheng Chuangzhi's foreign trade marketing emails can be sent in a single batch to ensure that the emails received by each target customer are sent in 1V1 mode.
Thousands of thousands of customers marketing
Huacheng Chuangzhi mentioned above that the number of customers is huge, and most of them are silent customers, so we can filter out customer groups of different dimensions according to multi-dimensional methods. The first grouping: old customers, new customers, customers who have placed orders, customers who have not placed orders, silent customers, etc.; the second type of labeling: PI, contract, inquiry, sample sending, etc. When doing mass customer marketing, we can screen out the customers we want according to the current marketing goals and then go to marketing.
Multiple ways to import contacts
With so many customer assets, manual entry must be very difficult. Don't worry, Huacheng Chuangzhi's customer information supports batch import, and you can customize the customer field information and import it according to the enterprise's customization. Supports quick email file creation and mobile business card scanning and file creation.
Various types of email templates
Huacheng Chuangzhi believes that since we want to realize customer marketing revitalization, the content of foreign trade emails must be multi-style, because you do not know whether this email can impress customers, so generally we will use different types of email templates to do A/ B-testing, take the best email template test data for large-scale promotion. In addition, a variety of email templates also reduce the time for business personnel to do email design.
Data dashboard at a glance
Now that you have done marketing, you must be backed by data. Otherwise, how can you judge the effectiveness of this marketing? The data statistics dashboard in the Nahuacheng Chuangzhi system can obtain the marketing effect at a glance, and provide auxiliary functions for subsequent marketing decisions.
The traditional cognitive foreign trade email must be answered by the PC terminal. As long as you have Huacheng Chuangzhi's foreign trade email, the mobile terminal can freely reply to customer information without the limitation of time and space.