Recently, there are fewer and fewer lists. I heard that there are customs data available. I wonder if it will work? How true is it? Have you contacted any colleagues?
Is the customs data useful?
Is the customs data true and valid?
How effective is the customs data? Is it good?
......
Why are people still asking whether the customs data has any effect?
Today, let's talk about why this customs data is not used well
Then there are two points to pay attention to when buying customs data.
Many people spend money on customs data. Why?
Because I heard about it before I bought it, I saw it demonstrated, and I thought that the data was particularly good. There was so much information about buyers, so I paid for it
After buying, many people can't use it well. Let's analyze the following reasons:
1、 Not available
Before buying, I was excited;
After buying, I found that I didn't have time. I still spent my time and energy on dealing with inquiries on platforms, information on websites, etc., passively waiting for customer inquiries, passively responding to inquiries from unknown customers, and didn't allocate reasonable time and energy
We must do a good job in daily time planning, and arrange a little time to use customs data to screen, analyze, and sort out
2、 Not used
After getting the data, many people directly find the customer's contact information and send an email. After sending the email, they don't reply, and they start to lose heart. Then they return to the old way of time and energy, fail to grasp the essence and usage of customs data, and fail to really screen and mine customers
3、 Don't want to use
Nowadays, many young people can take the initiative to find customers and send emails every day. They are not willing to send development letters every day. They are willing to deal with inquiries every day and talk to unknown strangers
Those who really calm down to use the customs data are basically the older and calm salesmen, that is, this small group of people, who can use the data effectively.
4、 Wrong data
There are many companies providing customs data on the market, including bill of lading data, customs bill data, shipping data, customs statistics, business data, and Internet data
Sorting according to the completeness and accuracy of customs data should be:
Customs bill data>bill of lading data>shipping data>transit data>customs statistics
Also, please don't believe the lies of data service providers who boast that they can directly find the contact information of key people. If you can get the contact information of key people so easily, can everyone do foreign trade? Why are they all engaged in foreign trade, and the income gap is still so large?
The simplest example is,
I once made a big customer in Mexico through customs data. The first thing I found was not the mailbox of the person in charge of procurement, but the mailbox of the sales director;
This customer has cooperated for four or five years. During the cooperation period, the purchasing counterpart has changed several times, and the mailbox has also changed several times;
So how can you judge whether this person is a key person without personal cooperation? Is this mailbox still in use?
Remember, this time, that time.
Warm prompt: The foreign trade search and other tools attached to the customs data, the customer contacts and their contact information provided are for reference only, and should not be used as the only lifeline... You can combine the exhibition, B2B, Google and various social platforms to supplement and improve, eliminate the false and retain the true
Therefore, when selecting customs data, one thing should be considered:
Whether it is an independent online query system; If the customs data is in Excel format, it mostly means that the update speed is not so fast without professional technical ability or secondary data suppliers
Another point is that for a company with a high export volume, their export volume is mainly concentrated in two or three or four major customers; Such big customers need you to actively develop them.
So think calmly, that is, we still need to, and must allocate a little time every day to use customs data, not only customs data, to actively develop customers, to contact customers.