General

1、 What are customs data?

Customs data refers to the import and export transaction data of the customs of all countries in the world, mainly from the customs documents, bills of lading, commodity inspection and other real document records. It has the characteristics of "authoritative, accurate, comprehensive, timely and detailed". These data and information are the most direct basis for the country to control changes in international trade and formulate trade policies. This is also an important part of the company's market research, international market development and foreign trade business of foreign trade companies. Efficient and accurate resources.

China's customs data are divided into China's import and export statistics and customs data. China's import and export customs data is the transaction record data represented by domestic importers and exporters using the 8-digit HS code, including the name of the domestic import and export company, import and export time, price, weight, quantity and target country.

A foreign businessman must have common sense. What is customs data?

2、 Importance of customs data for foreign trade enterprises

Foreign trade customs data plays an important role in international trade. It is not only a necessary tool for the development of foreign trade customers, but also a data support in trade.

For foreign trade companies, there is no end to development. Considering the future development path, explore and develop potential foreign trade customers, and constantly expand the coverage of overseas markets, these two important tasks are the same for each foreign trade company. This is a key focus.

Among them, in the practice of expanding the scope of overseas markets, the use of external active channels to promote these two contents is a means that foreign trade companies attach importance to.

Therefore, customs data plays a positive role in it. As all foreign trade transactions are always under the management and guidance of the customs department, some customs data submitted by them are of high value.

3、 What value can customs data create for foreign trade companies?

1. Development of foreign trade customers

The customs data not only contains the true information of the buyer, but also can analyze the specific information of its transaction according to the above data: purchase products, purchase quantity, so as to find the appropriate company buyer.

2. Improve customer conversion

You can use data to search for qualified customers. Based on the data, you can screen importers with large imports and high profits. Enterprises can focus on development and achieve twice the result with half the effort.

You can also find out the buyer's purchase rules through data analysis. Recommend the company's products to buyers at an appropriate time to improve the click through rate.

3. Comprehensively understand the changes in market supply and demand, and timely adjust export strategies.

Learn about new products in the same industry through data, understand changes in customer needs, and react in a timely manner to enhance competitiveness and reduce customer churn.

4. Keep abreast of the development of global competitors and adjust their competitive strategies.

Find the customer target, and view the export data of its suppliers to observe the quality and price of its products, and find a breakthrough through comparative analysis of competitors and yourself to further consolidate the relationship with customers and enhance customer value. Otherwise, why would people give up their previous partners and choose to work with you? Whether in terms of quality or service, we must show our strength.

If the price of the competitor is higher, but the quality is the same as your product, you can contact the customer directly in this case, which will bring great advantages. If the customer has given up many peers, you can also analyze the reason why the customer will not continue to cooperate with them.