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How to handle customers' pain points in the process of foreign trade communication and negotiat

2022-11-02

Easy foreign trade to find Huacheng foreign trade software! In the process of communication and negotiation with foreign trade development customers, it is relatively difficult to grasp the pain points of customers. Then, grasping the pain points in communication is extremely skilful, and requires the salesperson to carefully understand the customer's psychology. That is, the first factor that customers pay most attention to. Whoever can better meet this demand can become a candidate supplier for customers. So how do we judge the pain points of customers and how to deal with them? Let's talk about it.

Ease of Foreign Trade Seeks Huacheng Foreign Trade Software - Customers with Quality First

Although almost every customer will emphasize quality, they don't pay as much attention as they say. Some customers try to hide their attention to other aspects, such as Indian customers, whose prices always come first. Some customers' requirements for quality are within the controllable range. Some customers who are the first in quality think that we are able to meet their quality requirements before they put forward their request for quotation.

Ease of Foreign Trade Find Huacheng Foreign Trade Software - Price First Customers

For such "above price" customers, the standard for selecting suppliers is: among the manufacturers with the lowest price, select the ones whose quality is up to the standard and keep their prices at the lowest in the industry. When dealing with such customers, the price must not be lowered easily, because you need to deal with the haggling again and again. It is not possible to cooperate once or twice. In addition, if the customer is worth talking about, then grasp the dominant rhythm, move the customer away from the price, talk about others first, and catch the customer's eye.

Easy Foreign Trade Find Huacheng Foreign Trade Software - Customers who attach importance to technical standards

For one type of customer, the contact personnel are technicians or engineers, not business leaders. Therefore, such customers focus on technical standards. They will tirelessly discuss with you the technical details, indicators and test details of the product. Moreover, once you can convince the technicians, it is not far from cooperation, and the next price negotiation is easy to pass. The professional knowledge of the salesperson is not enough to deal with such customers. Be patient to ask the production manager for advice, and do not copy the production manager's reply ideas completely. You need to integrate each professional reply into the answer to promote cooperation according to the business ideas and the customer's grasp.

There are also many kinds of foreign trade marketing methods, which can help you do better foreign trade marketing, and easily find Huacheng foreign trade software for foreign trade! Huacheng Chuangzhi has always adhered to the power of science and technology, professional attitude, and the innovative spirit of breaking through borders to provide foreign trade enterprises with a new generation of cloud based digital intelligent products, making marketing smarter and operation more efficient!


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