General

The success of overseas marketing is directly related to the sales volume and brand reputation of foreign trade sellers. If you want to do foreign trade easily, you can try Huacheng Foreign Trade Software.

What are the common methods of overseas marketing promotion? Here's the answer

1、 Search engine marketing

Search engine marketing includes passive search and active search. Among them, passive search includes search engine bidding (PPC) and search engine optimization (SEO). Most websites will constantly optimize their website structure to obtain better natural ranking results. Of course, this is a long-term work, which requires long-term investment and attention of enterprises.

2、 Social Media Marketing

And domestic microblogs, Renren Like social networking sites such as. com, foreign social networking sites have higher user activity and influence. People will use social platforms to expose their collections, share their new treasures, and communicate life issues. Businesses will use the sharing and interactive functions of social networking sites such as Facebook, Twitter and Pinterest to promote their brands, thus forming a good reputation.

3、 Foreign trade B2B platform marketing

However, when choosing B2B platform for foreign trade marketing, enterprises should choose the corresponding platform according to their own product characteristics. For example, you are facing the Latin American market. At present, the effect of Taadekey is very obvious; If you are facing small wholesalers in Europe, America or abroad, it is better to trade online, then Dunhuang is a very good choice.

4、 Email marketing

E-mail is a common marketing promotion method for small and medium-sized foreign trade enterprises, and it is also a method with the least investment. Whether you are a foreign trade company or a foreign trade SOHO person, email marketing is a good way to maintain customers. Easy foreign trade seeks Huacheng foreign trade software.

5、 Verb (abbreviation of verb) overseas local marketing

Overseas marketing employs overseas local talents through project employment, and directly endorses or sells your company or products. It can effectively avoid price competition in the Red Sea through precision marketing, and also solve the marketing pain points that are difficult for foreign trade companies or SOHO people to solve, such as cultural differences, language barriers, etc. This method has been recognized by more and more foreign trade practitioners. Ease of Foreign Trade looks for Huacheng Foreign Trade Software.

6、 Online advertising marketing

There are several payment methods for online advertising: pay per effect (CPM), pay per click (CPC), pay per action (CPA), pay per purchase cost (CPP), pay per effect (PFP), and so on. Internet marketing has a large investment and quick results, mainly including Adwords advertising, a search engine. The direct advertising of portal peer websites is advertising alliances. EasyTrade seeks Huacheng foreign trade software.

7、 Community forum soft text marketing

The activity of domestic communities and forums is very high. As long as you speak, most foreign users will respond enthusiastically. Therefore, many foreign trade soho's advertise for free in foreign well-known industry communities and forums, and carry their own signature links to websites. In the past, things went against our wishes, which aroused the disgust of foreign users. Headlines often appeared. This is enough to see the importance of soft text marketing. Only in small quantities can it be useful. This zero cost, long-term benefit soft text marketing mode is very suitable for small and medium-sized foreign trade enterprises and foreign trade soho population.

8、 Video marketing

With the rise of enterprise influence, video marketing is necessary. We often see advertisements for some well-known products on well-known foreign websites. Once successful, the marketing power of word of mouth will be unimaginable. However, the most important thing is that video advertising must be creative, so as to form viral marketing, which can insert users' weaknesses, attract users' attention, and easily find Huacheng foreign trade software.