General

When it comes to customs data, we are no strangers to foreign trade, but not many people actually use it.

There are two reasons. First, there is basically no contact information for customs data. Many foreign traders who do not understand development skills regard it as useless. This also results in many customers not being accurately developed. On the other hand, the price of customs data is expensive. Generally, there are 5,000 on the market, and the expensive ones may be tens of thousands. With the idea of insurance in mind, most people are unwilling to spend an expensive price to try it.

However, experienced foreign trade masters will never miss any opportunity to develop customers. What's more, customs data correspond to all stable and active real customer resources in the industry. A veteran in foreign trade, he can maintain an annual export volume of tens of millions only through customs data. So it's not useless, it just won't work.

Customs data is definitely a "treasure" function for foreign traders, and there are many "gold mines" to be tapped.

Develop high-quality customers

A salesman spends 80% of his time looking for customers every day, and the work may be useless. One of the highlights of customs data is that it provides all the potential customers of type A most wanted by foreign traders. how to say?

From the source of customs data:

It is obtained by the official statistical agencies of various countries by collecting and sorting out the original customs bills and bills of lading. It is authoritative, authentic, timely and accurate.

From the data content point of view:

Summarizes real exporters, importers, and their import and export goods information (product code, specification, cargo volume, transaction price, transaction date, port information, etc.) in various countries. We can quickly find supply and demand by searching product keywords and HS codes. The real customers of the transaction, which is equivalent to knowing hundreds of thousands of real counterparts around the world.

From the perspective of customer quality:

Through the detailed customs data list, you can quickly lock in high-quality customers that suit you, saving a lot of time in finding and inspecting buyers. For example, you can judge the strength and scale of the buyer through the purchase volume, and whether it matches your own production capacity; you can see his procurement rules through the number of purchases and time; the number of suppliers can determine whether there is a need to change suppliers. and the possibility of cooperation.

What if there is no customer contact information? To develop customers with customs data, it is necessary to find contact information in combination with search methods such as Google, website, and SNS. Generally, it takes 10-20 minutes for a skilled salesman to find a customer’s contact information, but there is a faster way , I will tell you at the end of the article.

Dig deep into existing customer resources

For customers who are already cooperating, you can analyze their global supplier chains, which is conducive to increasing existing orders and recommending new products to old customers;

For the customers who are following up, you can inquire about the product series, purchase volume, supply chain relationship, etc. in the past, so as to know yourself and the enemy, and speed up the transaction speed;

It can save customers who have lost or are about to lose. Through the comparison and analysis of customer transaction records and competitors, we can discover the buyers' concerns, find out the problems in our own products, delivery, communication, etc., and make targeted improvements and adjustments. Better communicate with buyers and regain customer approval.

Combined with B2B platform

Distinguish between genuine and fake inquiries. After receiving an inquiry, check its authenticity, effectiveness, scale and strength through buyer resource inquiry to increase the conversion rate of the inquiry.

For customers who have received high-quality inquiries in the past but did not make a deal, inquire about their strength and supply chain relationship, and formulate follow-up strategies.

Monitor peers, "know yourself and know your enemy, and you will never be imperiled in a hundred battles"

By searching the names of peer export companies, you can inquire about the trade trends of competitors, track each of its trade records, and understand its trade details (such as competitors’ prices, future quotations can be referred to), so as to understand its customer resources, business structure, production Operating conditions, supply frequency and cycle, etc., through comparative analysis of competitors and ourselves, we can find breakthroughs, optimize our own competitive advantages, and improve corporate competitiveness.

Understand the target market and plan strategies

Using customs data, you can analyze the market demand in different regions, the market share of competitors and yourself, compare the prices of products in different regions, and choose targeted markets with high profits and large demand for mining. In addition, by browsing the customs data of the developed trade area, you can understand the market distribution and trend changes of this product4, adjust the market strategy in time, and effectively avoid unnecessary waste of promotion costs.

Finally, I would like to remind everyone that there are all kinds of customs data on the market. When choosing, you should first look at the quality of customs data and see if it is updated quickly. The data should be from as many countries as possible, and whether it can be provided continuously and stably. For example, Huacheng Chuangzhi The customs data of more than 80 countries can be viewed, the data is updated in real time, and the customer's mailbox can be checked, which is also a good choice.