To put it simply, doing foreign trade means doing business with foreigners in a foreign language, reaching a consensus, placing an order, delivering goods, and collecting money. However, in practice, doing a good job in foreign trade is a university question. Only by knowing certain skills can we do it more smoothly. So, how can we do a good job in foreign trade? Huacheng Chuangzhi Foreign Trade Software compiled 13 tips, hoping to help you:
01 Fully understand the product
You must know your products well, including where your product quality is in the market, how competitive your price is, and which markets are suitable for you. Only by accurately positioning your own products can you be targeted, improve efficiency, and reduce unnecessary losses. At the same time, you have to believe in your product and pass that confidence on to your customers. If you don't have confidence in your product, your customers won't have confidence in it either.
02 Understand industry trends and competitors
The so-called know yourself and know the enemy, and you will never be imperiled in a hundred battles. Only by understanding the situation of competitors can we know what to expect and communicate with customers with ease. Only by understanding the development trend of the industry can we better grasp the direction of product development and not lag behind others.
03Find customers and cultivate them
Able to operate several major B2B platforms, business owners should know some techniques for finding customers online. The way to obtain orders starts with finding customers, and cultivating customers is more important than immediate sales. If you stop adding new customers, foreign trade business will lose the source of success. You can try to use foreign trade software to develop customers. Here we recommend Huacheng Foreign Trade Software, a big data precision marketing platform independently developed by Huacheng Chuangzhi Foreign Trade Software, covering more than 3.2 million kinds of product information from more than 6 million potential buyers in 193 countries and regions around the world, providing two-way information for global customers Service, Huacheng Chuangzhi foreign trade software includes global import and export international traders, logistics companies, manufacturers, scientific research institutions, cross-border e-commerce and investment banks, involving various nationalities such as chemical industry, machinery, automobiles, medical equipment, optical fiber and cable, and laser In the economic industry, a variety of modules can be switched at will, foreign trade emails are sent out of the blockade, and inquiries are answered without missing a word. Huacheng Chuangzhi foreign trade software has helped foreign trade companies effectively solve many problems in customer acquisition and marketing, allowing foreign trade friends to easily do foreign trade .
04 When you receive an inquiry, you should reply in time
When you receive an inquiry from a customer, you should reply in time. Even an overt form of reply lets the client know your efficiency and respect for guests.
05 Learn to quote and give a professional impression
The quotation cannot be too high or too low. Too high will scare away customers, too low will make subsequent negotiation more embarrassing. Therefore, the unit price quoted must be detailed and clear, leaving a professional impression on people.
06 Think of ways to make customers remember you
An important rule of thumb for a strong first impression is to help people feel important. Grab one or two small details to make customers remember you.
07 Pay attention to some communication skills and improve the ability to solve problems
It is inevitable that you will encounter problems of one kind or another in your work. If you encounter problems, don't panic. First calm down the other party's emotions, then think about how to solve it, and try to find a compromise to reduce the losses of both parties.
08 Improve negotiation skills
Before the negotiation, try to list the solution and know your bottom line. The most important thing in negotiation is to understand the opponent, pay attention to his mentality, needs and problems. Only by understanding the other party can we better grasp the scale of the negotiation. There is no shortcut to improve negotiation ability, it can only be achieved through continuous theoretical study and practical summary.
09Improve analysis ability
Learn to judge true and false inquiries, and be wary of phishing inquiries. In an email, if the product is basically not mentioned, but collectively expressed as a product, or prompts you to open a link to view product information, such inquiries are likely to be deceptive. And the following query may be true.
(1) Ask for a quotation for a certain product, and indicate the quantity, specification, packaging, delivery time, port of arrival, and provide relevant certificates, etc.
(2) Provide similar products that your company does not have, and ask if you can provide production. At the same time, the other party provides the required product specifications and other information;
(3) Provide products that your company can produce, and attach detailed product information such as pictures and target prices.
For valuable inquiries, customer information can be extracted from email content, customer background can be investigated, and treated differently. We should not treat all inquiries equally, but should be targeted and handle every inquiry properly.
The sense of business is essential, and we must learn to guess the psychology of customers' purchases. We can find out in time the main reason why customers hesitate to place an order, and we can also make the right decision in time, because at the most critical moment, a word, a small detail can change the whole situation.
10 Do effective tracking
Effective tracking is to track valuable customers by email, fax, telephone, inviting them to visit the factory, or using some excuse to remind customers to "force" them to place orders, so as to achieve the purpose of actually receiving orders. But we must pay attention to the way and tone of speech, otherwise it will backfire.
11 Pay attention to adjust your mentality
Many foreign trade salesmen are discouraged after accepting orders for three or two months, doubting their abilities. To do foreign trade, you must be able to withstand failure and adjust your mentality in time. Doing business is not a matter of a day or two. Any transaction can only happen after the two parties have a deep understanding. So we must have enough patience and confidence.
12 Keep learning and apply new knowledge to work
Read more books on economics and sales, pay attention to the daily news, understand the latest national and social news, receive some training, and improve your ability.
13 Make a summary in time
Cultivate the habit of making plans and summarizing. Review mistakes in daily work in time. Only by learning from failures and correcting them in time can we succeed step by step.