At present, the continuous development of China's social economy has spawned a new platform of cross-border e-commerce. Many enterprises make payment settlement and complete business transactions through the platform, which greatly shortens the market operation time and promotes the transformation and upgrading of market trade. At the same time, based on the development of cross-border e-commerce, enterprises also put forward new requirements for trade professionals. As the main venue for talent transfer, colleges and universities have gradually increased the construction of international trade courses in order to comply with the trend of the times. This measure can not only effectively improve the teaching quality of international trade major, but also meet the requirements of market talents and continuously cultivate new cross-border e-commerce talents. Based on this, it is imperative to conduct in-depth analysis and research on the construction of international trade professional curriculum system in the context of cross-border e-commerce.
It is conducive to improving the teaching quality of international trade. With the rapid development of cross-border e-commerce, relevant researchers have explored how to optimize the setting of international trade courses, and put forward new plans and suggestions in building a new curriculum system. In these new plans, the focus of the reform is on the practice of international trade courses and the cultivation of compound talents. This plan proposal provides a direction for the construction of the international trade curriculum system in colleges and universities. Some colleges and universities have actively tried to build the cross-border e-commerce curriculum system, which not only provides a good example for other colleges and universities, but also complements and improves the deficiencies of international trade professional courses, which is conducive to improving the teaching quality of the professional courses.
It is conducive to training cross-border e-commerce professionals. From the perspective of talent cultivation, under the background of cross-border e-commerce development, the construction of international trade curriculum system can promote the cultivation of talents. As we all know, the current cross-border e-commerce, as a new form of international trade, requires new business talents with complex business disciplines to carry out business trade, not only to be familiar with traditional trade theories, but also to have the operational skills of e-commerce. At present, there is no special cross-border e-commerce major in higher education, but some schools have pilot curriculum projects. The implementation of these pilot projects has also achieved significant results, which can provide educational support for the cultivation of cross-border e-commerce professionals.
It is conducive to achieving the goal of international trade reform. Cross border e-commerce is different from traditional international trade in terms of knowledge system, skill cultivation, practical training, etc. Cross border e-commerce can be said to be the "upgraded version" of traditional foreign trade and e-commerce, while international trade is just one kind of foreign trade. Therefore, in the context of the current cross-border e-commerce development, the cross-border e-commerce background is introduced into the construction of the international trade professional curriculum system, and relevant language courses, practical courses and other contents are added in the direction of its development. It is necessary to find out the orientation of international trade curriculum reform and accelerate the realization of the goal of international trade curriculum reform.
Course objective design. The curriculum goal is the content to be set in each professional discipline, which has the function of educational value and education guidance. As for the course of international trade, since this major is a highly practical course, most of the students of this major will enter foreign trade enterprises after graduation. Therefore, when designing the course objectives, three aspects of objectives should be considered, namely, mastering the development prospect and situation of international trade, being familiar with the rules of international trade, and having the professional knowledge and basic skills of international trade. Among the three goals, the last one is the most important education goal at present, and is the positioning requirement in the construction of the curriculum system of each university.
Optimization of curriculum structure. Under the background of cross-border e-commerce development, the design and optimization of the curriculum structure of international trade is also an important condition to ensure the smooth implementation of this course. Generally speaking, the types of courses in international trade majors are basically divided into basic theory courses, professional practice courses, comprehensive courses, etc. These professional courses are respectively responsible for the theoretical education and practical education of students. However, there is a phenomenon that the proportion of practical courses in the curriculum system set by some schools is not enough, so it is necessary to draw the attention of major universities and increase the proportion of relevant curriculum, With the orientation of running a school and the purpose of educating people in line with the early curriculum objectives. From the perspective of credit ratio, the proportion of existing professional practical courses in colleges and universities is generally low, and the theoretical content is too much. In the future, colleges and universities should focus on optimizing the construction of credit structure to assist professional courses in education.
Course implementation. The professional course of international trade is a highly practical discipline. Under the current background of cross-border e-commerce development, only by integrating it with the reality of the international community can the effectiveness of the course be brought into play. To implement this curriculum, we need to implement it through the link of curriculum implementation. Curriculum implementation is an important link to implement curriculum objectives and curriculum structure, and curriculum change and innovation is a process of re creation. Many foreign universities will set up special workshops, case teaching, practical project design and other links in the teaching of international trade courses, during which they will guide students to analyze the market situation and understand the actual situation of enterprises with real cases of enterprises. Our country has also tried some practical reform activities in the exploration of teaching reform, and has accumulated some curriculum teaching experience. It can be seen that the curriculum implementation link is also one of the modules that need to be paid attention to in the construction of the curriculum system.
Course evaluation. Curriculum evaluation is a link that runs through the whole process of curriculum teaching. In the construction of the curriculum system for international trade majors, it is not only necessary to conduct a comprehensive evaluation of the positioning of the curriculum objectives, the design of the curriculum structure, the implementation of the curriculum and other links, but also to assess the students' knowledge. Finally, it is necessary to judge whether the curriculum design meets the needs of students and whether the curriculum design meets the needs of social development. In this link, colleges and universities generally adopt a combination of summative evaluation (transcripts, credit acquisition) and process evaluation (student performance, student attitude, etc.). They should not only pay attention to students' performance, but also pay attention to students' learning needs, growth space and other factors. The evaluation standards formed by this are more scientific and reasonable.
Add cross-border e-commerce course content. In view of the current market situation of rapid development of cross-border e-commerce, colleges and universities need to adapt to the trend of the times, adjust the curriculum system of international trade as soon as possible, and add some related courses to meet the market demand for talents. For example, colleges and universities can integrate their own resources, combine the international trade environment and the employment situation of college students, and add some courses such as web design, e-commerce system design, blockchain management, e-commerce practice analysis, and online marketing, or take traditional courses of international trade as major courses, cross-border e-commerce can be called minor courses, and the minor courses can also be included in the comprehensive evaluation indicators at the end of the semester, so as to meet the needs of course construction, It can also optimize the overall structure of the curriculum.
Increase the proportion of foreign language teaching. Students majoring in international trade are engaged in foreign trade in their practical work. During this period, they need to use English as a common language to carry out foreign trade business exchanges. Therefore, colleges and universities need to increase the proportion of foreign language teaching in the construction of the curriculum system of international trade majors. Specific colleges and universities should start from international trade practice, set up English teaching programs from five aspects of English listening, speaking, reading, writing and translation, regularly carry out flipped classroom, situational teaching and other teaching interactions for students, and improve students' English communication level in practical training. At the same time, colleges and universities can also hire excellent foreign teachers to teach students about the living habits, customs and cultures of other countries and international trade rules, so as to cultivate students' cross-cultural thinking ability.
Attach importance to the teaching of students' practical courses. As a discipline with strong practicality, the international trade specialty needs to pay attention to the increase of the proportion of students' practical courses in the construction, and cultivate composite e-commerce trade talents through practical training. Specifically, in the construction of the curriculum system of international trade, teachers can add some business trade training projects and simulation projects, such as international trade practice training, document settlement simulation projects and other types of comprehensive simulation operation activities, and organize students to carry out two to three times of practical training courses every week, so as to strengthen students' practical operation ability. At the same time, colleges and universities can also establish a long-term cooperation mechanism with international trade enterprises, and jointly set up some off campus e-commerce professional practice, on-the-job training and other related activities with cooperative enterprises to enrich the practical content of professional courses.
Improve other relevant professional courses. In the course system construction of international trade major in colleges and universities, other relevant professional courses need to be improved to meet the needs of cross-border e-commerce development. For example, in terms of language communication, some small language learning courses used by countries along the "the Belt and Road" can be added, such as Spanish, Russian, Korean, etc., to cultivate a group of professional language talents, which can promote the development of international trade. At the same time, it is also necessary to consider the link of international logistics, and add some minor courses related to international logistics, such as logistics procurement, international logistics practice, logistics distribution, e-commerce logistics management and other courses, so as to cultivate comprehensive talents for international trade.
In a word, in the context of cross-border e-commerce development, in order to effectively promote the development of China's international trade industry and open up a larger international trade market for China, we need to combine cross-border e-commerce as a development platform, supplement and improve the deficiencies in the construction of the curriculum system for international trade majors, and effectively highlight the effectiveness of talent training with the help of effective teaching models and clear curriculum architecture, To help the organic integration of cross-border e-commerce and international trade industries.