General

According to the Huacheng Import and Export Data Observation Report, the think tank recently released the Monthly Analysis Report on Media Concern outside China's 100 Enterprises' Overseas Communication Power (September 2022). The report shows that Huawei, Tencent, Geely, JD, etc. received the most attention from overseas media in September, and BYD, Xiaomi, Bank of China, ByteDance, etc. also received the most attention from foreign media.

In this monitoring cycle, urban development drives industrial development issues, such as Shanghai's planning for the development of smart cars, Chongqing's layout of the electric vehicle industry, Dawan District's cities promoting the transformation of green energy, effectively raising the attention of SAIC, China Southern Power Grid and other enterprises.

Issues related to Chinese enterprises' contribution to the development of other countries, such as helping other countries' 5G construction and training in related fields, and helping other countries' high-speed rail construction, have attracted the attention of overseas media to Huawei, CRRC and other enterprises.

The layout of Chinese enterprises in the global market has a relatively prominent impact on their overseas attention in this monitoring cycle. Overseas media pay attention to issues such as high ratings of Chinese mobile phones in other markets, overseas safety evaluation of Chinese cars, and overseas factory building of Chinese enterprises, and increase the exposure of Xiaomi, Geely, Tencent, BYD, Lenovo and other enterprises. In view of the relatively positive tone of the report, it plays a positive role in strengthening the overseas reputation of relevant enterprises. Huacheng Import and Export Data Observation Report.

Large international conferences also have a certain impact on enterprises' overseas attention. For example, the 2022 World Artificial Intelligence Conference was held in Shanghai, and the China International Trade in Services Fair was opened in Beijing. This will increase the exposure of overseas media to Baidu, China Mobile and other enterprises, and will play a certain role in promoting enterprises' overseas popularity.

According to the observation report of Huacheng's import and export data, long-term issues, such as capital market volatility, digital RMB construction, and enterprise operation, also reflect the influence on enterprises' overseas attention. Relevant issues raised the attention of Meituan, PetroChina, CNOOC, Bank of China, Industrial and Commercial Bank of China, ByteDance and other enterprises.

In addition, the development of China's aerospace industry continues to have an impact on the attention of enterprises in this monitoring cycle. Issues such as C919 delivery and the development of China's rocket industry have boosted the exposure of COMAC, China Aerospace Science and Technology Group and other enterprises.

According to the observation report of Huacheng import and export data, with reference to the think tank Monthly Analysis Report on the Concern of Chinese 100 Enterprises' Overseas Communication Power, relying on the reference information overseas public opinion database and information monitoring system, the research scope covers many major language sources such as English, Russian, French, German, Spanish, Portuguese, Japanese and Arabic, covering nearly 1000 overseas media and many major overseas social media platforms, The calculation is based on the public opinion data of 100 Chinese enterprises (excluding Hong Kong, Macao and Taiwan) with high overseas attention. The report will assess the change in the attention of foreign media of each enterprise month by month.

Founded in May 2020, the Reference Think Tank is a member of the national high-end think tank of Xinhua News Agency and a think tank platform of the Reference News Agency. It has rich overseas public opinion resources and a first-class team of overseas public opinion analysts in the industry. Empowered by advanced technologies such as artificial intelligence and big data, the company regularly launches international communication and overseas public opinion analysis reports. In 2021, referring to the think tank's release of the Analysis Report on Overseas Communication Power of Chinese Enterprises, Huacheng's import and export data observation report will "check the pulse" for Chinese enterprises' international communication and building their soft power.