General

"This time, Xiamen enterprises have received nearly 1300 customers on their booths, and 20 enterprises have received more than 100 million dollars of intentional orders. According to the feedback of these overseas enterprises, the results are quite good." Lin Zhenya, deputy director of Xiamen Municipal Bureau of Commerce, said.

According to the Xiamen Municipal Bureau of Commerce, more and more foreign trade enterprises in Xiamen have been actively going abroad to carry out business exchanges in recent years, and new breakthroughs have been made in stabilizing orders and expanding the international trade market. Since November, it has organized many groups and nearly 100 sub enterprises to explore international trade markets in Europe, the United States, Canada, Japan and other places, effectively boosting the confidence and determination of foreign trade enterprises to "go global".

Lin Zhenya said that the exhibition was just the Munich International Sporting Goods Fair in Germany, which had just ended, and it was also one of the high-quality platforms for Xiamen enterprises to explore the European market. As an important stop of "Xiamen Foreign Trade Enterprises' European Tour", Xiamen Municipal Bureau of Commerce and Xiamen Council for the Promotion of International Trade organized 20 Xiamen enterprises to participate in the exhibition.

"This is the second time that we have gone out to communicate with overseas customers face to face. We can know customers' needs more accurately. Intention orders have been further communicated, and an order of about 800000 dollars has been negotiated." Xie Baoyin, the general manager of Xiamen Arabella Industry and Trade Co., Ltd., who participated in the exhibition, said that it was more convenient and fruitful for the government departments to organize a group to participate in the event this time, compared with the last "solo" event.

After the Munich International Sports Expo, Xiamen Municipal Bureau of Commerce and Xiamen Council for the Promotion of International Trade also organized exhibitors to pay business visits to key customers, assist enterprises to further expand their "circle of friends", and carry out in-depth exchanges on industrial development, industry trends, product development, etc. to seize new business opportunities in a timely manner. According to Lin Zhenya, it was originally a subsidy for overseas exhibitors, booth fees, personnel fees and overseas travel expenses. In the fourth quarter of this year, Xiamen has broadened its scope to include international business exchange activities that are not exhibitions, but only to meet customers.

Since this year, in order to help Xiamen enterprises to open up the international trade market, Xiamen Municipal Bureau of Commerce has taken the lead in setting up a mechanism to support enterprises to open up the international trade market through cross sectoral support, and to ensure that enterprises can "go out" and "come back" in terms of handling passports, visas, booking air tickets, etc; The "Special Meeting on Xiamen's Opening of International Business Charter" was held, and the work plan for Xiamen's opening of international business charter was formulated; The supporting policies were improved and the Guidelines for the Application of the Central Special Fund for Foreign Trade and Economic Development (SME International Market Expansion Project) in Xiamen from 2022 to 2023 was officially released, helping Xiamen's foreign trade enterprises to carry out business exchanges overseas.

At the same time, Xiamen Municipal Bureau of Commerce also encourages enterprises to expand online channels and connect with overseas customers. Taking the "Yingtuo VR Excellent Exhibition Service" platform as an example, as of November this year, 121 Xiamen enterprises have participated in 39 online exhibition projects in 15 countries through the platform, with an average of 60 inquiry customers received for a single exhibition project, up to more than 300.

Recently, the Xiamen Municipal Bureau of Commerce has also launched innovative international classification and grading of enterprises and evaluation of Class A international enterprises, carried out the selection of independent foreign trade brands and identification of key foreign trade enterprises, promoted the building of international first-class enterprises and independent foreign trade brands, issued the first "One Country, One Policy" National Trade Investment Guide, and optimized the series of services for key foreign trade enterprises, Further promote the "going global" of advantageous enterprises in the city to speed up the international layout.

It is also understood that Taiwan businessmen in Xiamen have also responded positively. At present, many Taiwan funded enterprises in the city have signed up to travel to Europe to explore the international trade market. Wu Jiaying, chairman of Xiamen Association of Taiwanese Investment Enterprises and chairman of Jiahao Group, said that we must fight for economy, grab orders and go all out.