Customs data is a compulsory course for every new comer to foreign trade! It is simple to operate and easy to use. You can immediately obtain a large number of foreign purchaser information by entering product keywords or HS codes, saving a lot of time for manual search and screening; In addition, it is also very accurate. The customs data are all real transaction records, so all the customers queried are the target customers who have real needs at present. With a little effort, they can easily be converted into their own customers.
However, many small foreign trade partners use customs data directly by looking for contact information to send e-mails. As a result, hundreds of development letters were sent out, but few replies were received. This way of developing customers is more lucky, and there is a great probability that they will not be developed. So how should we use customs data correctly? Today, Huacheng Chuangzhi will talk about customs data.
First of all, what is customs data?
Customs data refers to various import and export statistical data generated by the customs in performing the import and export trade statistics function. It refers to the most authentic customs transaction records of buyers and sellers in various countries. Many people also call it customs bill of lading. The data fields include: commodity name, detailed commodity description, brand, variety, quantity, amount, unit price, unit of measurement, port, customs clearance date, mode of transportation, mode of trade, mode of payment, and so on. Of course, Different countries publish different information.
In fact, these customs data can be quickly queried on Huacheng Creative Intelligence software.
So how to make good use of customs data?
1. The customs data can be used to analyze these purchasers, analyze their purchase volume, purchase cycle, product specifications, etc., and see if they match their own supply capacity. Focus on the development of relatively matched buyers, which can save time and improve the success rate.
2. Don't use the contact information of customs data. First, filter out the freight forwarders, and then check whether the mailbox is available and accessible. Because some mailboxes may have been cancelled, you can avoid doing useless work.
3. Use customs data in combination with Google search and foreign social platforms. You can search the enterprise names of the selected buyers in Google, Facebook, and Linkedin to find more contact information and enterprise related information, which will help improve the success rate of the development letter.
4. The export data of competitors in the same industry can be seen in the customs data, and they can be monitored. Every year, there are closed foreign trade enterprises or factories that can take advantage of the opportunity to enter and receive their customers, with a high success rate.
5. If you have an old customer who has been cooperating with you, you can also monitor it with data, and you will find that you can see how many goods he has purchased from others, how much he has purchased, specifications, packaging, etc. As long as you analyze it carefully, you can find some breakthroughs and let him actively add orders.
6. Customs data can also be used to develop new markets. You can use the data to query and compare which countries import more of your products. In order to change the new market, everything should start from scratch. The customs data can quickly help you find buyers in the new market, which is very useful.
7. Partners who do not want to spend money to purchase data can use Huacheng Creative Intelligence to query customs data, so as to obtain useful purchaser information.
Finally, in addition to technology, mentality and persistence are also very important. We should not collapse our mentality because we have tried several times to develop customs data and failed to reach customers. We should continue to use customs data and continue to learn so as to better develop customers.