In today's foreign trade market, there are still many foreign traders who stay in the state of "waiting for customers to come". Although some foreign traders have tried to actively develop customers, they are very blind and passive.
As we all know, foreign trade software tools are the top priority in foreign trade customer development. A good customer development method and a reasonable and orderly customer follow-up method can promote the conversion of foreign trade orders and improve the customer turnover rate. However, many foreign traders are still using traditional thinking and traditional follow-up methods to develop customers, resulting in the inability to effectively expand customer resources.
Therefore, it is imperative to choose appropriate foreign trade software for active marketing.
Now let's count the five advantages of using foreign trade software to actively develop customers, hoping to enlighten you, and we can actively develop customers with half the effort in the future.
1. Get high-quality overseas customers
Generally, high-quality buyers have their own fixed suppliers, and even there are many alternative potential suppliers in their database. You can only be included in their supplier list if you actively contact them. The foreign trade software is precisely targeted. The keywords you enter can quickly help you find this batch of overseas customer resources.
2. Improve the competitiveness of product sales
At present, the homogenization competition of products is very serious, and buyers can't distinguish the difference of products at all. Only by taking the initiative to attack, innovate in marketing methods, and actively contact, can you surpass your competitors, make your products stand out among the many homogenization products, and gain cooperation opportunities.
3. Better understanding of the market and customers
Actively develop customers, you will go through the process of "from finding customers to analyzing customers to communicating with customers". In this process, you will have a deeper understanding of the entire market and more understanding of customer needs. With this knowledge and experience, you can correctly determine who your target customers are, where the products are suitable for sale, and what customers' requirements are... These are key factors for developing customers and closing customers.
4. Improve your business skills
If the salesperson just sends products and updates pictures, he will become more and more lazy and confused. Although it is difficult to actively develop customers, we can grow better and faster by putting ourselves in practice, constantly trying to be rejected, and constantly summarizing the experience of failure.
5. Reduce the cost of customer acquisition
Whether it's B2B, search engine keyword ranking, or exhibition, you need to invest a lot of money and manpower, and the number of customers you get is not guaranteed. Even if you get customer information, whether it can be transformed is unknown. However, the initiative to develop customers can be developed to foreign customers at a relatively low cost. Relatively speaking, the lower the cost of customer acquisition, the lower the cost of enterprise expenditure, the more the commission ability of the salesperson!