General

At the moment when foreign trade enterprises decide to transform into foreign trade, they should put receiving foreign trade orders in the most important position. Receiving foreign trade orders means that the way to go abroad has been opened. If there is no way to receive foreign trade orders, then export foreign trade can only stay in words. Today, Xiao Zhijun will share with you how to receive the foreign trade order? And tell you a quick way!

1、 How can I receive the foreign trade order? The specific ways are as follows:

1. Settle in some foreign trade B2B platforms and enjoy the public domain customer flow brought by the platform. However, the disadvantages of this method are also obvious, that is, customers are shared, and customers will shop with each other, resulting in serious price cutbacks and high conversion costs.

Rich foreign trade enterprises can try to invest money to buy traffic on the platform. In addition to the rapid increase of traffic, the quality of traffic will not improve much. This method is traditional, and it is not recommended to only use this method to receive foreign trade orders.

2. Undertake outsourcing orders from some large foreign trade factories. In reality, there are many large factories. There are many foreign trade orders and a large number of orders. It is impossible to complete the delivery date by their own production capacity alone. They often outsource some of their production, which is the opportunity for many small factories to survive.

This method is equivalent to changing the idea of receiving foreign trade orders. The disadvantage is also obvious, that is, it will also face domestic peer competition. It is more suitable for enterprises with high product quality, but can control costs and large shipments.

3. Mining customs data, finding contact information of foreign trade customers from customs data, including email, and then sending development letters.

If we use the manual method to analyze the data, and then send the development letter one by one, the efficiency is relatively low, and the order issuing cycle is relatively long. It is suggested that with the help of foreign trade software tools, the Huacheng Chuangzhi foreign trade software platform collects the complete and partial data of 218 national customs systems and more than 1.5 billion detailed import and export record information of purchasers, covering 25 million import and export data of overseas trading companies.

The Huacheng Chuangzhi foreign trade software platform also gathers global buyer data, such as business data, search data and social data in addition to customs data. Combined with the functions of AI social media mailbox mining, procurement data in-depth analysis tool, one-key filing, AI customer recommendation and other functions innovatively developed by the cloud platform, we can accurately and efficiently develop potential customers. Save a lot of manpower and time for foreign trade enterprises, and help efficient foreign trade orders.

4. Participate in offline industry exhibitions and post in relevant industry forums

If foreign trade enterprises want to receive orders, they can participate in industry exhibitions, which are highly efficient in exchange and order receiving. However, this method also has its disadvantages, that is, the participation of foreign trade enterprises is limited, and the exhibition period is relatively long, which cannot be used as the only means of receiving orders.

Relevant industry forums are also a good choice, where you can release information about orders and answer buyers' questions.

5. According to the introduction of friends in the industry, there are always innumerable links in the same industry. Friends of friends may be the people who can give you orders. This is the power of contacts. Whether foreign trade enterprises or small factories receive foreign trade orders, the above methods of receiving orders are universal.

In addition, the same category of products are different in terms of functions and details, so the same category of products can be divided into many sub-categories. It is important to understand whether the functions and details of the "customer demand products" are consistent with those of "our supply and demand products". If there is a big difference, it is impossible to cooperate. In addition to the official website, we can also further understand the enterprise size and product details of customers through social platforms such as "Facebook, LinkedIn", and preliminarily screen accurate customers.

6. Receive foreign trade orders with independent foreign trade marketing station

The independent station can perfectly integrate the platform with traffic, which is theoretically better than B2B. However, you need to have the ability to do this. This requires a high technical threshold. There should be technical personnel who can maintain the website with SEO. Because if you just build a website for you, it will not have great effect. You need to maintain and optimize the drainage for a long time, so it will have effect. So if the company has talents in this field, this method is also a good way of development, and the return on investment is also high and sustainable.

8. Social media marketing receiving foreign trade order

Now social marketing is becoming more and more popular. Social marketing is one of the few marketing methods that can achieve one-to-many, and social accounts need to be operated. The later effect will be better and better when they are cultivated slowly. So I most recommend a method that business individuals can operate by themselves to develop customers. As long as they adhere to the operation for a long time, the effect will gradually emerge.

For example, YouTube is a typical example of the popular short video marketing. The world's most popular short video website has a very good influence of video. However, short video websites in different countries and regions are also different. For example, Tiktok Overseas used to dominate in some countries, with very good traffic.

Of course, it is necessary to do the basic operation of short video. In social marketing, the most important thing is content marketing. Content output, original creation and imitation are all possible.

9. National industry associations

Through the industry association, the foreign trade sales personnel can not only find some information about the purchasers, but also learn about the manufacturers, dealers and users of the industry, which is of great help to enterprises to further understand the regional market.

10. Get the opportunity to receive foreign trade orders through the website of industry giants

The customers of industry giants have the potential to transform into our customers. Therefore, it is a good choice for foreign trade enterprises to take more foreign trade orders and dig the "corner" of industry giants.

In the product or related product industries operated by enterprises, there are generally industry giants with obvious advantages. They publish their branch agent list on the website. Foreign trade enterprises can contact distributors through these lists to actively promote their products.

Above, Xiao Zhijun summarized 10 common methods for foreign trade enterprises to receive foreign trade orders. For easy foreign trade, you can also try Huacheng Foreign Trade Software, a self-developed big data precision marketing platform that covers more than 3.2 million product information of more than 6 million potential purchasers in 193 countries and regions around the world, and provides two-way services for global customers. Huacheng Chuanzhi Foreign Trade Software includes global import and export international traders, logistics companies, manufacturers, scientific research institutions, cross-border e-commerce and investment banks, involving chemicals, machinery, automobiles Medical equipment, optical fiber and cable, laser and other various national economic industries, a variety of modules can be switched at will, the foreign trade email can break the blockade, and the inquiry reply can not be missed, which effectively solves many problems in customer acquisition and marketing, and makes it easy for foreign trade friends to do foreign trade.