Mattel detailed in its 2020 citizenship report a new plan to reduce its greenhouse gas emissions by 50% and achieve zero waste generation by 2030.
The report released today highlights the latest environmental, social, and governance strategies and goals, and at the same time emphasizes the previously announced goal of toy manufacturers to achieve 100% recyclable, recyclable or recyclable products in all products and packaging by 2030. Bio-based plastic materials.
The company’s strategy and goals are divided into three pillars, each of which represents the ESG area that it believes can have the greatest impact: sustainable design and development, responsible sourcing and production, and prosperous and inclusive communities.
"As a goal-oriented company, we attach great importance to our role as a responsible corporate citizen," said Ynon Kreiz, Chairman and CEO of Mattel. "Our updated ESG strategy aims to lay a solid foundation and take advantage of more opportunities to manage our business more sustainably in a rapidly changing world.
"Our goal is to have a positive impact on the world around us, while continuing to execute our transformation strategy and advance our goals, allowing the next generation to explore the wonders of childhood and realize their full potential."
Under the sustainable design and development pillar, Mattel’s strategy is to develop products and experiences that are more environmentally friendly by integrating sustainable materials and the principles of product management and circular design.
The company continues to make progress to support its goal of achieving 100% recyclable, recyclable or bio-based plastic materials in all products and packaging by 2030. From recycled ocean plastics. Mattel also recently announced a product roadmap "towards a better future", that is, to produce all matchbox die-cast cars, toy sets and packaging materials by 2030, as well as Mattel Playback, which is 100% recyclable, recyclable or biological Plastic materials, the toy recycling program aims to recycle and reuse materials from old Mattel toys for future Mattel products.
Under the responsible procurement and production pillar, Mattel’s strategy is to optimize its use of resources in operations to reduce environmental impact and promote ethical procurement practices and worker health and safety throughout the supply chain.
In support of the Paris Agreement, the company has updated its operational footprint targets to reduce absolute greenhouse gas emissions in Scope 1 and Scope 2 by 50% compared to Mattel's 2019 baseline by 2030.
To achieve this goal, Mattel plans to use a variety of methods, which may include reducing the amount of energy the company consumes through building and equipment upgrades, more automated controls, and the purchase of electricity from renewable sources.
Mattel also plans to achieve zero waste manufacturing by 2030. To achieve this goal, the company is conducting on-site waste audits at the sites it owns and/or operates to determine the cause, source, type, quantity and cost of waste. Generated and is developing location-specific strategies, focusing on the hierarchy of waste reduction-reduction, reuse and recycling.
Under the pillar of a thriving and inclusive community, Mattel’s strategy is to create a positive social impact through purposeful games and diverse, fair and inclusive communities that support our lives, work, and entertainment.
It is worth noting that the company has taken measures to increase the representation of women and talents of different races, and recently achieved 100% basic salary equality for all employees worldwide.
"At Mattel, our goal is to contribute to a more diversified, fair, inclusive and sustainable future," added Pamela Gill-Alabaster, head of global sustainability. "Our updated ESG strategy and goals, recently launched new sustainable products and toy recycling programs are all part of a broader effort to manage our business more sustainably."