On June 16, the 2022 Tokyo Toy Fair opened. As the largest toy exhibition in Japan hosted by the Japan Toy Association, this exhibition attracted nearly 100 toy brand companies such as Mattel, Bandai, and Tomei with 20,000 new products. The exhibition lasts for 2 days and is only open to exhibitors and professional buyers.
On the opening day of the 2022 Tokyo Toy Fair, two major Japanese toy companies, Bandai and Tomei, announced the launch of the long-term cooperation plan "Dream Together-Connecting and Creating Dreams". The first products are a collection of well-known IPs and brands under the two companies, including Bandai's "Super Alloy" and Domei's "Sos Mechanical Beast" linkage products, Bandai's "Gundam" series of white Trojans and Domei's mini toy cars. Trojan carriage. These two products have been unveiled at the exhibition site and are scheduled to be officially launched in 2023.
Before the opening of the exhibition, the Japan Toy Association released the "2021 Japan Toy Market Report" and awarded major awards of the "2022 Japan Toy Awards".