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Four advantages of the accessories category of new forces in international trade

2023-02-09

New forces in international trade! The category of accessories is closely related to people's daily life, including jewelry, gloves, handbags, hats, belts, scarves, watches, sunglasses, brooches, scarves, neckties and other items. Relevant data show that the global jewelry market has exceeded $300 billion. Let's take a look at the advantages of accessories

1. Wide demand

New forces in international trade! On the one hand, various factors are promoting the growth of the fashion accessories market. For example, with the popularity of fast fashion, more and more people are more concerned about their appearance. Fashion accessories are very popular among millennials. In addition, due to the change of buyers' behavior, the improvement of purchasing power and the increase of urban population, India and other developing countries have also contributed more and more to the market.

On the other hand, there are a wide range of accessories products. Earrings, necklaces, watches and other sub-categories can also be subdivided. Therefore, sellers can not only diversify, but also focus on a certain category. In addition, the accessories category is different from the recently popular electric blanket, which has no obvious seasonality. It is also a popular gift choice for major festivals throughout the year, and the purchase scenarios are more extensive.

2. Export convenience

New forces in international trade! Compared with bulk household products, accessories have natural advantages in logistics, light weight, cheap freight, low inventory pressure and high profit.

3. Large upgrade space

New forces in international trade! In some other marine fields, emerging brands are difficult to compete with industry giants because they lack technical advantages or are unable to fight a price war. But the field of accessories is different. Emerging brands can win through design and brand strength as long as they have the intention.

For accessory products, buyers pay more attention to their design and quality, and small sellers can win through product differentiation. Therefore, overseas enterprises need to constantly innovate and improve product design and quality.

4. Manufacturing advantages

China has always been the "factory of the world". Chinese enterprises have the advantages of low manufacturing cost, fast production speed and fast iteration. In addition, relying on China's complete and efficient supply chain, overseas sellers have strong competitiveness.

In general, the advantages of China's accessories market are: extensive demand, convenient international trade and export, large upgrade space and manufacturing advantages. Chinese sellers can use these advantages to do a good job in accessories market, and with people's pursuit of exquisite life, the scale of accessories market in the future is likely to increase dramatically.


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