Health & Beauty

Going global is not only a slogan, but also reflected in enterprise practice. As early as 2000 years ago, Longliqi started its foreign trade business. At that time, Longliqi's foreign trade was mainly carried out by OEM. In order to accelerate the process of Longliqi's internationalization strategy and improve the product quality and production capacity of the enterprise, in 2013, Longliqi invested 600 million yuan to build an "intelligent new factory" covering an area of 60000 square meters and a construction area of 80000 square meters, including 26000 square meters of intelligent purification workshop, fully automatic elevated warehouse of raw materials, materials and finished products, automatic distribution system, etc., reaching a production capacity with an annual output value of more than 10 billion yuan. Longliqi has successively passed ISO9001 quality management system, ISO14001 environmental management system, iso22716:2007 / GMPC (American Standard) good production practice for cosmetics, BRC UK global consumer goods standard and other international market passes.

The improvement of production technology has provided Longliqi with the conditions to produce first-class products, and attracted many international daily chemical giants such as Nestle, huawang and Shuke to seek cooperation one after another; Longliqi's strict pharmaceutical standards ensure product quality, and have also attracted the cooperation of multinational corporations for hundreds of years, especially international pharmaceutical giants, which has laid a solid foundation for products to go to the world. Longliqi's OEM cooperation with international brands can improve Longliqi's ability in product and supply chain management, and enable the company to truly participate in international competition. Xu Zhiwei, chairman of Longliqi, said.

On the premise of ensuring a high market share of mass products, long Liqi realized that moving towards internationalization and avoiding homogeneous competition requires new breakthroughs in the research and development of medium and high-end products. Longliqi has made a global strategic layout in research and development, and produced technical solutions with accurate target population positioning and preliminary technical analysis. Among them, the new generation of high-quality Baohe tangpupa Cordyceps capsule produced by Longliqi Biotechnology Research Institute of Tsinghua University (School of Life Sciences), Longliqi (US) health cosmetics research institute and Shanghai Guobao enterprise development center, which is collected from natural high-quality Cordyceps species and uses modern biotechnology and factory tissue culture method, is also loved by consumers in South Korea and Southeast Asia.