Health & Beauty

On the 27th, the French National Pavilion of the 2nd China International Consumer Goods Expo hosted the French Business Investment Agency released the report "French Beauty Grows Strong in China: Market Trends and Prospects". The report shows that: China's consumption level is constantly improving, the cosmetics market is booming, and the total retail sales volume is rising rapidly. At present, China has become the largest export market for French cosmetics. The investment of French beauty companies in China is growing strongly, and future cooperation faces new opportunities. ,Market prospects.

Data show that in 2021, the total retail sales of cosmetics in China will reach 402.6 billion yuan, an increase of 18.4% year-on-year, and the market size will be 618.4 billion yuan. With the further growth of per capita disposable income, it is estimated that the size of China's cosmetics market will exceed 800 billion yuan in 2024 and 960 billion yuan in 2025. Since 2020, the number of French beauty companies in China assisted by Business France has increased by 40% every year; in the fragrance category, more than 58% of the products in the Chinese market are from France.

The report also pointed out that Chinese consumers have higher and higher requirements for the quality of beauty products. In the past two years, new concepts such as pure beauty and bio-organic have become popular in the Chinese market. The consumption trend of Chinese consumers is similar to that of French beauty products. The development trend of the products is consistent, new opportunities for cooperation between the two parties continue, and the market prospect is broad.